Do you want to stay up to date with all the news and trends in the shopping center industry? In this section of the blog, you will find a variety of articles related to news, innovations, technology, tips, solutions, marketing for shopping centers, and much more. All of them are designed to assist you in your shopping center, so you can create a vision of the industry’s situation and improve every aspect that influences the day-to-day operations of shopping centers.
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With this blog, the Flame team aims to help you enhance your marketing strategies for shopping centers, make the most of them, understand how your customers and visitors behave, and provide advice on what you should do to maximize and optimize your resources and digital marketing campaigns for shopping centers, always with the goal of improving your results.
Market Trends We also recommend that you visit our interviews and surveys section, where you can find advice and opinions from the most representative professionals in the sector. Who better than the manager of a shopping center or a marketing executive to speak about the situation of the sector itself?
At Flame Analytics, we specialize in assisting shopping centers with our analytics and digital marketing solutions. Our technology will help you obtain reliable and secure data about what happens in your shopping center, allowing you to make informed decisions and ensure that your results will be positive.
If you want to know more about the different solutions we have for this sector, such as video analytics, occupancy, people counting, heat maps, customer demographics, personalized campaigns, multichannel marketing strategies for shopping centers, and more, do not hesitate to get in touch with our team.
Optimizing Your Store Layout for the Holiday Season: Using Analytics to Boost Engagement and Sales
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Zsolt Kákosy: “Brick and mortar retail is still strong since people are eager for in-person experiences”
Today we speak with Zsolt Kákosy, Property Management Director of ICON REAL ESTATE MANAGEMENT. Zsolt offers us his opinion regarding the current situation of the shopping Center sector. He highlights that the brick and mortar retail stores will survive because of the need of customers to touch and feel some …
The Future of Shopping Centers: Adapting to Changing Consumer Preferences
In an era marked by rapid technological advancements and shifting consumer behaviors, the traditional shopping center has found itself at a crossroads. The once-thriving hub for retail, entertainment, and social interaction must now evolve to meet the changing consumer preferences. As we navigate the post-pandemic landscape and embrace the digital …
Tips To Generate The Best Customer Experience In A Shopping Center
In this fast-paced digital world, shopping centers must provide more than just a site for transactions. They must try to provide clients with an engaging and unforgettable experience that delights and fulfills them. Shopping centers can differentiate themselves from the competition by focusing on numerous elements that would lead into …
How to Drive Sales in shopping malls: Effective Tactics for Success
Shopping malls marketing teams struggle to get new clients even after implementing different strategies and plans. There are better ways they can use to increase their visibility to customers, retain customers and increase sales. The team must understand which channels they can maximize to get better results and drive sales …
Alexis Martin: “The collection of qualified data allows us optimal segmentation and more effective communication”
Do you want to know what Alexis Martin, Manager of the Intu Xanadú Shopping Center, thinks about the situation in the sector? Stay to read this interesting interview. Alexis tells us about the good progress the sector is going through, with sales figures higher than in pre-pandemic times. He stresses …
Enhancing the Customer Shopping Experience in Your Shopping Mall: The Critical Role of Analytics
In the digital age, shopping malls face challenges in delivering exceptional customer shopping experiences. The role of analytics is a key factor to improve that experience and ensuring the success of the shopping mall. In this article, we will explore the importance of analytics and how it can optimize the …
Marineda City Shopping Center, new client of Flame Analytics
With an average of 17 million visitors a year, Marineda City, a leading shopping center in Galicia and the northwest of the peninsula, relies on Flame Analytics technology to measure the traffic in its space and learn about the behavior of its visitors, as well as to connect with them …
The Future of Shopping Centers: Adapting to Changing Consumer Behaviors and Technological Advancements
Shopping centers have long been a staple of retail, providing consumers with a one-stop destination for a variety of shopping and entertainment options. However, the shopping center sector has been facing significant challenges in recent years due to changing consumer behaviors and rapid advancements in technology. In this article, we …
Webinar: 7 Video Analytics Use Cases for Retail and Shopping Centers
Retail is advancing by leaps and bounds and, in recent years, has jumped on the innovation bandwagon. There are many technologies that are being designed to improve the customer experience and achieve a smarter Retail. In this webinar we talked about video analytics use cases, a technology that offers valuable …
Stefano Giorgi: “The virtue of physical stores is to offer physical contact with goods and people”
In this new interview we speak with Stefano Giorgi, Property Manager at Oriocenter. Stefano is convinced that physical stores are not going to disappear and bases his response on the fact that consumers ask for contact with the products and with the brand, what become the virtue of physical stores …
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In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
