Tips

Tips for Shopping Centers

Do you work in the shopping center industry? Are you passionate about staying up-to-date with the latest trends, news, and innovations in this sector? Do you want to become an expert in shopping centers? If your answer is yes, you can’t miss any of the articles in our advice section for shopping centers.

In this section of our blog, you will find a myriad of topics related to the shopping center industry, allowing you to learn about all the techniques used to manage these spaces, as well as the latest technologies and strategies to improve their operation.

It’s important to understand that all actions implemented in a shopping center have a common goal: to enhance the experience offered to customers, always striving to exceed their expectations and provide them with a variety of possibilities and activities in one place. You should not view a shopping center solely as a place for making purchases; these spaces have become true entertainment centers where users choose to spend their time.

Learn all about the latest trends for shopping centers

Discover the most innovative technologies implemented in shopping centers to optimize their management and actions. Learn about the importance of measuring what happens in these physical spaces and gather a wealth of data about your customers—how they move through the center, their behavior in each area, which types of profiles visit your center most frequently. Once you’ve created your target audiences and segmented them based on this data, create personalized marketing campaigns for each of them. Build customer loyalty with personalized marketing and make them feel at home every time they visit your shopping center.

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Optimizing Customer Experiences in Shopping Malls Through Data Analytics

Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.

Data analytics in shopping malls

Flame Whitepapers

Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.


In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!