If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
Measuring the ROI of Personalization in Retail: Metrics and Strategies
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
AR in Retail: Bridging the Gap Between Online and Offline Shopping
Augmented Reality (AR) technology is reshaping the retail industry by offering immersive and interactive shopping experiences that blur the lines between the physical and digital worlds. As consumers demand more personalized and engaging interactions, retailers are turning to AR to enhance customer engagement and drive sales. In this blog, we’ll …
6 Smart Hotel Technology Trends: What’s Next in Hospitality Innovation
In the ever-evolving landscape of the hospitality industry, technology plays a pivotal role in enhancing guest experiences, optimizing operations, and increasing efficiency. One of the most significant advancements in recent years is the integration of smart hotel technology. From automated check-ins to personalized room settings, smart hotel technology has revolutionized …
Technology’s Impact on In-Store Communication Strategies
In today’s fast-paced retail landscape, effective communication strategies are crucial for engaging customers, enhancing their shopping experiences, and driving sales. With advancements in technology, in-store communication strategies have undergone a significant transformation, offering retailers innovative ways to connect with shoppers. From digital signage and interactive displays to mobile apps and …
Gathering Insights: 5 Best Practices in Data Collection Methods
In the dynamic world of brick-and-mortar establishments, the art of gathering insights through meticulous data collection methods is paramount. It serves as a cornerstone for comprehending intricate nuances of customer behavior, streamlining operational processes, and ultimately elevating the overall customer experience. From bustling retail stores and sprawling shopping malls to …
Expanding Your Retail Empire: When to Open a Second Location and How to Do It Right
Starting a retail business can be scary, at first. You’ve probably heard horror stories about new businesses failing, and there’s a lot of uncertainty about whether you’ll find success or not. When you do become successful, however, you reach a benchmark of deliberating expansion, which comes with its own blessings …
Next Webinar: “The 5 Keys to Enhance the Shopping Experience at Your Center”
Ready to take your shopping centers to the next level and enhance the shopping experience? Join us for our next webinar on March 21st at 4:30 p.m. CET. In this exclusive event, we delve into a comprehensive analysis of Connect Mall Edition, a comprehensive solution designed to elevate customer experiences …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
