If you want to stay updated on all the news and trends in the retail and digital marketing sector for retailers, you’re in the right place! 🙂
In this section of the Flame Analytics blog, you will find posts related to news, brand positioning strategies for retail stores, innovations, technology, tips, monitoring retail market trends, and much more. All of these are designed to assist you in your store or point of sale, so you can understand the situation of this sector and improve every aspect that influences its day-to-day operations.
–
The goal of this section is to help you improve your marketing and advertising strategies for the retail sector, making the most of your store chain. Learn how your customers and visitors behave, and we will provide advice on what you should do to maximize and optimize your resources and advertising campaigns in the retail sector. The ultimate objective is to enhance your results, customer loyalty, and their overall experience.
Within our retail section, we recommend checking out our interviews with experts in the retail sector. You can find advice and opinions from the most representative professionals and experts in the field. Who better than the director of a well-known chain of stores or a marketing executive to speak about the situation of the sector?
At Flame Analytics, we specialize in helping retailers with our analytics solutions: traffic measurement, customer journey analysis, marketing for the retail sector. Our technology will help you obtain reliable and secure data about what happens inside your stores, monitor retail market trends, and make informed decisions to ensure positive results.
If you want to learn more about the different solutions we have for retail, such as video analytics, occupancy tracking, people counting, heat maps, customer demographics, guest Wi-Fi, advertising campaigns in the retail sector, and more, feel free to contact our team.
The Benefits of Measuring Foot Traffic in Shops and Malls
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Personalized marketing How to use it in your hotel?
In recent years, our perspective on hotel marketing has changed a lot. And it is that, in part, we consumers and guests have constantly evolved, forcing technology companies to create marketing tools that keep up with our pace. And to the hotels, of course to use them. We are in …
How to Retain Retail Customer Loyalty During the Inflation Crisis
The world of retail is more complicated than ever, and times are tough, especially where finances are concerned. For starters, social distancing from the global pandemic shifted many customers away from retail shops in favor of online retailers. Further, skyrocketing inflation has become a profit roadblock of sorts, as the …
How to Develop Customer Loyalty Programs for Different Industries
Loyalty programs can help to improve a company’s fortunes by encouraging customers to stay with them and spend more money. Such is the popularity of loyalty programs that they are expected to reach a global value of over $18 billion by 2028, up from $4.43 billion in 2021. Of course, …
5 Things Your Retail Business Needs to Be Future Proof
Can you honestly say your retail business is ready for the future? We understand you can’t prepare for everything the world will throw at you, but are you prepared to adapt to at least a few things it may hurl your way. If your business isn’t future-proofed yet, this is …
How to open a Pizza Shop: The Ultimate Guide
With the increasing demand for pizza, owning a pizzeria is a great investment that promises great returns. However, your restaurant success depends on having a distinctive concept and brand, delicious recipes, and impeccable logistical planning.
…
The Role of AI Software in the Retail Industry
Artificial Intelligence (AI) is revolutionizing every business sector, including retail. Because internet use is making competition more difficult, retailers need to find ways to better understand their customers’ needs and preferences, so that they can develop winning offers accordingly.
…
Learn How to Increase Retail Sales with These Pro Tips
As a retailer, you likely utilize a wealth of resources to get customers to walk through your store door. While foot traffic is important, what do you need to increase your retail sales once clients cross your threshold? In some cases, products or services meet the needs and requirements of …
Where Aesthetic and Immersion Come Together — Creating A Truly Unique Retail Experience
Finding success in the retail world is no easy task for any small business owner. Ultimately it comes down to two key aspects: the environment of your store and the aesthetics of your brand. Without one or the other, the business is likely going to fail.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
