Regarding the current situation of the retail trade, its past and, above all, its future, we spoke in our interviews with all the experts in the sector. With them, we talked about how to achieve the desired loyalty of customers, how to generate optimal shopping experiences, innovations, trends and problems.
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Each expert gives us their vision and gives us their point of view on a sector that does not go through its best moment but that, at the same time, offers multiple opportunities for those who adapt to these new times. And, all agree that the physical store will not disappear, although it will have to reinvent itself to survive and the merger between the purchase and offline will mark the future of retail.
Joana Gomes: “Offline stores will go through a profound transformation process to elevate the shopping experience”
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Elisa Ottaviani: “Retail will have to offer unique experiences involving all 5 senses”
In this exclusive interview, we speak with Elisa Ottaviani, Retail Director at Roberto Cavalli, to explore the evolving dynamics of the retail sector. Elisa shares her insights on the future of offline retail, the impact of technology on customer engagement, and the importance of creating meaningful, in-person experiences. As the …
Renata Fava: “Technology has become an indispensable force in modern retail”
In this interview with Renata Fava, we explore the present and future of the retail sector, an industry undergoing constant transformation. Renata shares her insights on the coexistence of physical and online retail, emphasizing that brick-and-mortar stores won’t disappear but will reinvent themselves to provide more immersive and personalized customer …
Mariana Pais: “Technology is a powerful tool in maximizing retail results”
In an ever-evolving retail landscape, marked by rapid digitalization and shifting consumer behaviors, the balance between online and offline channels has become a critical focus for brands worldwide. In this interview with Mariana Pais, a renowned Fashion Retail Consultant, we explore key insights into the current state of retail, the …
Svetlana Suchkova: “You should have a customer experience manual that serves as a bible for all employees”
Customer experience is the axis upon which the success of any fashion retail brand revolves. This is something that Svetlana Suchkova, founder of Vega Retail, not only understands perfectly but has also made the core of her business philosophy. With over 20 years of experience in the sector, and a …
Fabrizio Cappuccini : “Retail is an industry undergoing significant evolution”
We had the privilege of interviewing Fabrizio Cappuccini, Retail Director at Trony, who shared his expert views on the current and future landscape of the retail sector. Fabrizio envisions a bright future for retail, full of new developments and value generation for both customers and companies, driven by a commitment …
Francesca Mastrocola: “Retailers must provide a holistic experience, rethinking and innovating the store”
At Flame, we had the pleasure of interviewing Francesca Mastrocola about the ever-evolving retail sector. With extensive experience in the industry, specializing in fashion and retail, and expertise in Behavioral Sciences, she provided deep insights into the enduring relevance of offline stores, the unique advantages of online versus offline shopping, …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!