Here you will find a lot of information and interesting content that we have prepared for you. We have divided our content into topics to make it easier for you to find those that interest you the most.
Leveraging Physical Space Analytics to Refine Your Online Branding Strategy
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Leveraging AI: Transforming Retail KPI Measurement
In the fast-paced world of retail, every decision counts. From product assortment choices to marketing strategies, every move can make the difference between success and stagnation. However, many retailers still rely on instincts and assumptions. Today, there is an underutilized treasure that’s revolutionizing the way we understand and measure Key …
Transforming Content into a Retail Marketing Asset
No matter your retail marketing strategy, its success depends on how well you create content. We’re long past the days of people calling a customer service hotline to find out more about products or ask questions about a business. So it’s time to improve your retail marketing asset. Consumers turn …
Emmanuel Marque: “It’s really efficient to get an overview of each asset with a compilation of data”
We introduce you to Emmanuel Marque, Real Estate Asset & Investment Manager at Nhood. Today we speak with a professional in the Real Estate in the Shopping Centers sector. Learn about how they are living the current situation, specifically in France; understand the challenges malls are facing according to new …
Data Gems in the Rough: How To Find Customer Insights You Never Knew Existed
As a business decision-maker who relies heavily on data, you will inevitably run into apparent dead ends. It’s common to feel stuck when your usual data analysis approaches aren’t working. Especially as a retailer with a physical location, going beyond the typical insights into untapped customer data can be inspiring. …
Frantisek Slapak: “Technology plays a key role to ensure maximum comfort for customers and tenants”
In this new interview we speak with Frantisek Slapak, Shopping Centre Asset Manager at CPI Property Group. Frantisek defends the survival of shopping centers against online shopping. He also highlights the need of innovate with technological tools to ensure customers and tenants to be confortable and to help them to …
Marketing Tips During The Rise Of AI: Thriving in the Retail Sector
In the digital era, the rapid rise of Artificial Intelligence (AI) is transforming the landscape of businesses, particularly in the retail sector and shopping centers. As a business owner, understanding and harnessing the power of AI in your marketing strategies can have a profound impact on your success. This comprehensive …
Flame Analytics Shines at Dahua Partner Day 2023 in Ibiza: Driving Innovation in Retail Solutions
Flame Analytics, a leading provider of retail analytics solutions, recently had the privilege of participating in the highly anticipated Dahua Partner Day 2023, held in the picturesque setting of Ibiza. This prestigious event, organized by Dahua Technology, brought together industry leaders, experts, and partners to explore the latest trends and …
Paolo Cirella: “Advanced technological tools become fundamental to compete and differentiate”
We spoke with Paolo Cirella, Retail Store Manager at Fratelli Rossetti. We spoke with this retail professional about the survival of physical commerce, and the importance of adaptation and flexibility for this business model. Paolo also mentions that “technological progress and the development of new technologies are essential aspects”, and …
Transforming Content into a Retail Marketing Asset
No matter your retail marketing strategy, its success depends on how well you create content. We’re long past the days of people calling a customer service hotline to find out more about products or ask questions about a business. So it’s time to improve your retail marketing asset. Consumers turn …
Paulo Ferreira Gomes: “Digital revolution is not a threat, it is an opportunity”
In this new interview we speak with Paulo Ferreira Gomes, Property Manager at Centro Colombo (Sonae Sierra). Paulo highlights the opportunity that digital revolution means for the sector and the importance of taking advantage of it. This professional tells us about his vision for the future of the sector. Do …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!