Do you want to stay up to date with all the news and trends in the shopping center industry? In this section of the blog, you will find a variety of articles related to news, innovations, technology, tips, solutions, marketing for shopping centers, and much more. All of them are designed to assist you in your shopping center, so you can create a vision of the industry’s situation and improve every aspect that influences the day-to-day operations of shopping centers.
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With this blog, the Flame team aims to help you enhance your marketing strategies for shopping centers, make the most of them, understand how your customers and visitors behave, and provide advice on what you should do to maximize and optimize your resources and digital marketing campaigns for shopping centers, always with the goal of improving your results.
Market Trends We also recommend that you visit our interviews and surveys section, where you can find advice and opinions from the most representative professionals in the sector. Who better than the manager of a shopping center or a marketing executive to speak about the situation of the sector itself?
At Flame Analytics, we specialize in assisting shopping centers with our analytics and digital marketing solutions. Our technology will help you obtain reliable and secure data about what happens in your shopping center, allowing you to make informed decisions and ensure that your results will be positive.
If you want to know more about the different solutions we have for this sector, such as video analytics, occupancy, people counting, heat maps, customer demographics, personalized campaigns, multichannel marketing strategies for shopping centers, and more, do not hesitate to get in touch with our team.
Optimizing Your Store Layout for the Holiday Season: Using Analytics to Boost Engagement and Sales
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Find out how to boost influx to your shopping center
As experts in Shopping Centers, at Flame we know that one of your main concerns is to achieve the greatest possible influx to the center in general and to the operators in particular. To achieve this, marketing campaigns become an essential. In today’s post we tell you how to get …
Mariyó Bravo: “The mall of the future should be connected, sustainable, and full of emotions”
Mariyó Bravo, Project Director at Mallplaza, thinks that maintaining the wow effect on customers and getting to personalize the experience are the biggest challenges for real estate companies. “To maintain consumer loyalty we must first get to know them, recognize them, pamper them and make their stay easy”.
…Shopping malls in the New Normal: Adaptation, Customers and Employees
Since the COVID-19 epidemic outbreak in 2020, shopping habits have changed drastically. The epidemic ushered in a rapid, albeit erratic, shift in buying patterns, both online and in-store, and brick and mortar shops were forced to accept the fact that adaptability was critical to their survival.
…Learn how indoor maps can benefit shopping malls and the shoppers that frequent them
Running a shopping mall could be a really intense experience. You have so many vendors you know and relationships and contracts to manage. At the same time, you are probably looking to offer visitors a great shopping experience so that they will return to your mall in the future too. …
Webinar: How to boost mall revenues through advanced analytics
A new scene. The way consumers shop has undergone a significant transformation. While this shift had already been underway for several years, the global Covid-19 pandemic has acted as a catalyst, accelerating the pace of change even further. Now more than ever, it’s essential for shopping malls to adapt to …
How Shopping Malls ‘Won’ 2020
This post is not about saving shopping malls. It’s not about feeding every penny to the glory of lifeless stores. It’s about how they took over the world, and with that, basically saved us in 2020. It’s undeniable that malls will always stay in one form or another. They are …
Get With the Times! Reinventing the Mall Experience in the Age of AI
The traditional retail mall experience is being dramatically changed by AI technology. Here’s how malls are using AI to engage customers like never before. Billions of people around the world visit malls every month. This clearly demonstrates how integral malls have become to the retail sector. Plus, it illustrates the …
What to Look for in Your Best Shopping Mall?
Modern technology has revolutionized our lives the way we knew it. Whether it be a hospital or a shopping mall, today everything is well-equipped with technological tools that are playing their part in making our lifestyle fit to the modern standards. Therefore, when one chooses to do shopping in a …
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In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!