If you want to stay updated on all the news and trends in the retail and digital marketing sector for retailers, you’re in the right place! 🙂
In this section of the Flame Analytics blog, you will find posts related to news, brand positioning strategies for retail stores, innovations, technology, tips, monitoring retail market trends, and much more. All of these are designed to assist you in your store or point of sale, so you can understand the situation of this sector and improve every aspect that influences its day-to-day operations.
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The goal of this section is to help you improve your marketing and advertising strategies for the retail sector, making the most of your store chain. Learn how your customers and visitors behave, and we will provide advice on what you should do to maximize and optimize your resources and advertising campaigns in the retail sector. The ultimate objective is to enhance your results, customer loyalty, and their overall experience.
Within our retail section, we recommend checking out our interviews with experts in the retail sector. You can find advice and opinions from the most representative professionals and experts in the field. Who better than the director of a well-known chain of stores or a marketing executive to speak about the situation of the sector?
At Flame Analytics, we specialize in helping retailers with our analytics solutions: traffic measurement, customer journey analysis, marketing for the retail sector. Our technology will help you obtain reliable and secure data about what happens inside your stores, monitor retail market trends, and make informed decisions to ensure positive results.
If you want to learn more about the different solutions we have for retail, such as video analytics, occupancy tracking, people counting, heat maps, customer demographics, guest Wi-Fi, advertising campaigns in the retail sector, and more, feel free to contact our team.
The Benefits of Measuring Foot Traffic in Shops and Malls
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Retail Marketing Strategies That Drive Sales in 2022
Modern businesses focus a lot on developing their companies online, but offline marketing strategies remain the top priorities for them, especially for the retail industry. The success of retail stores depends on the ability to attract more new customers and retain the regular ones. Commonly, retail businesses follow the marketing …
5 Ways That Hanging Signs Increase Brand Loyalty in Retail
Hanging display systems are a highly effective means of connecting your company’s brand to your customers and other stakeholders through well-placed signage. This is true for grocers, retailers, manufacturers, event planners and even corporate offices. Customers who see your brand or important messages featured in an artful manner are more …
Flame analytics’ solutions for retail sector
Discover the solutions that Flame analytics offers to solve the problems of the retail sector. At Flame we develop and implement digital marketing and analytics solutions for physical spaces that, thanks to big data and Artificial Intelligence, improve management and help retailers to understand their customers behavior.
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Discovering “One Stop Shop” Stores
The term “One Stop Shop” refers to that company that offers, in a single location, a multitude of products or services in such a way that customers can satisfy all their needs in the same place. We can find “One Stop Shops” located in physical stores, but also in online …
Decathlon, measure and improve in the retail sector
Decathlon wanted to know and better understand the behavior of its customers: how they interact at its points of sale and how they behave. With this, Decathlon sought to anticipate the demands of the clients in order to offer them a better experience, boost sales and generate loyalty, increasing engagement …
Alain Afflelou relies on Flame analytics for his stores in Spain
The European optician chain Alain Afflelou has implemented the analytics solution proposed by Flame Analytics and Cad&Lan in its more than 80 points of sale in Spain.
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Flame implements its Wi-Fi marketing solution in the hotel chain B&B Hotels
The B&B Hotels have relied on the Flame Analytics Wi-Fi Marketing Solution for their more than 40 #hotels in Spain and Portugal.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
