Blog
In our blog section, you’ll find a curated mix of interviews, expert tips, and corporate content designed to help organizations better understand and optimize their physical spaces.
Merry Christmas & Happy Holidays from Flame Analytics – Looking Ahead to 2026
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.


Beyond E-Commerce: How the ChatGPT & Shopify Integration Can Revolutionize Physical Retail Too
The recent integration of ChatGPT with Shopify has made waves in the e-commerce world. By embedding conversational AI into the customer journey, online stores are becoming more interactive, intuitive, and personalized than ever before. But what if we told you this isn’t just an online revolution? While the spotlight is …

How to Use Zones of Insight to Improve Your Omnichannel Retail Strategy
There’s no question that the last few years have been enormously challenging for retailers. From pandemic-related shutdowns to global supply chain crises to soaring inflation rates, retailers have been forced to navigate a host of formidable obstacles. Today, however, the world seems to be entering, at last, a post-pandemic recovery …

Revolutionizing Retail: How Big Data Analytics is Transforming the Customer Experience
In rеtail’s dynamic landscapе, Big Data Analytics is transforming how businеssеs undеrstand and mееt customеr nееds. This еxploration of rеtail’s futurе dеlvеs into how data-drivеn insights, rеvolutionizе thе ovеrall customеr еxpеriеncе — Join us as we navigatе thе dynamic landscapе whеrе technology mееts tailorеd еxpеriеncеs, еnsuring a rеtail journеy that’s …

AI & AR: a must in customer experience for retail sector
Thinking forwards to the future, retail trends that accelerated during the pandemic, such as the rise of e-commerce, are expected to continue. In order to recover from the COVID’s disruption, retailers must become more creative and find new and innovative ways to engage customers in 2023. We are aware that …

Brick And Mortar Marketing – 5 Tactics You Should Always Apply To Your Strategy
The prevalence of the internet has changed the landscape of business and how it is conducted. Most marketing is now conducted online as more and more people prefer buying products and services in the comfort of their own home. This has led to many people claiming that brick-and-mortar stores, i.e., …

3 Customer Retention Strategies for a Small Business
Every company struggles to obtain new buyers and spends substantial sums on customer acquisition. Then the main aim is to make these clients regular ones and reimburse your expenses and increase the profitability of the business. If done right, customer retention marketing strategies can be highly efficient at this stage.
…
The Future of Shopping Malls: Experience, Sustainability and Data
As we move further into the digital age, shopping malls are no longer just places to buy products – they have become experience-driven destinations. In 2025, the future of shopping malls is being shaped by three major factors: creating memorable customer experiences, integrating sustainable practices, and using data to optimize …

5 Ways Video Analytics is Transforming Retail Stores
Retail sector is undergoing a great transformation, and video analytics powered by AI is at the forefront of this change. Brick-and-mortar stores can now leverage real-time insights to enhance customer experience, optimize operations, and drive sales. In this article, we explore five key ways video analytics is revolutionizing the retail …

Flame Talks 2025: Transforming Shopping Centers – Innovation, Data, Experience, and Sustainability
The highly anticipated third edition of Flame Talks is set to take place on April 10, 2025. This key event for shopping center professionals will once again bring together industry leaders to discuss the latest trends, challenges, and innovations shaping the future of retail spaces.
…
Unlocking Retail Success with In-Store Analytics
In today’s highly competitive retail landscape, understanding customer behavior is more crucial than ever. While e-commerce platforms leverage data-driven insights to optimize the online shopping experience, physical stores must also embrace analytics to stay ahead. In-store analytics provides retailers with actionable insights that drive sales, enhance customer experience, and optimize …
Where content becomes value for the community: stories, ideas, and impactful learnings
Cases study
News
Webinars
Whitepapers