Do you want to stay up to date with all the news and trends in the shopping center industry? In this section of the blog, you will find a variety of articles related to news, innovations, technology, tips, solutions, marketing for shopping centers, and much more. All of them are designed to assist you in your shopping center, so you can create a vision of the industry’s situation and improve every aspect that influences the day-to-day operations of shopping centers.
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With this blog, the Flame team aims to help you enhance your marketing strategies for shopping centers, make the most of them, understand how your customers and visitors behave, and provide advice on what you should do to maximize and optimize your resources and digital marketing campaigns for shopping centers, always with the goal of improving your results.
Market Trends We also recommend that you visit our interviews and surveys section, where you can find advice and opinions from the most representative professionals in the sector. Who better than the manager of a shopping center or a marketing executive to speak about the situation of the sector itself?
At Flame Analytics, we specialize in assisting shopping centers with our analytics and digital marketing solutions. Our technology will help you obtain reliable and secure data about what happens in your shopping center, allowing you to make informed decisions and ensure that your results will be positive.
If you want to know more about the different solutions we have for this sector, such as video analytics, occupancy, people counting, heat maps, customer demographics, personalized campaigns, multichannel marketing strategies for shopping centers, and more, do not hesitate to get in touch with our team.
Recap of the Webinar: AI Video Analytics for Shopping Malls
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Recap of the Webinar: AI Video Analytics for Shopping Malls
Around fifty senior professionals from the shoppin center sector attended last Tuesday our webinar on AI-powered video analytics for shopping malls, presented by our colleague Oscar García. During the session, Oscar demonstrated how Flame’s technology enables shopping centers to analyze customer behavior, improve decision-making, and optimize the performance of physical …
The Ethics of AI Surveillance in Commercial Spaces
As artificial intelligence (AI) and computer vision become increasingly integrated into commercial environments, the ethical implications of their use demand careful consideration. Shopping malls, airports, museums, and other public venues are adopting AI-powered surveillance tools to gain insights, improve safety, and personalize visitor experiences. But as with any technology that …
From Cameras to Insights: Leveraging Computer Vision in Malls
Shopping malls have always been dynamic spaces, evolving with consumer habits and technological advancements. Today, artificial intelligence (AI) and computer vision are transforming how malls operate, providing valuable insights that enhance customer experience, optimize operations, and increase revenue. In this article, we explore how malls are leveraging computer vision to …
The Future of Shopping Malls: Experience, Sustainability and Data
As we move further into the digital age, shopping malls are no longer just places to buy products – they have become experience-driven destinations. In 2025, the future of shopping malls is being shaped by three major factors: creating memorable customer experiences, integrating sustainable practices, and using data to optimize …
Join Us for the Upcoming Webinar on Video Analytics for Shopping Centers
We are excited to invite you to our upcoming webinar on video analytics for shopping centers, scheduled for May 6th at 4 PM CEST. This session is designed for professionals in the shopping center industry who are looking to leverage the power of artificial intelligence (AI) to enhance customer experience, …
Comparing Shopping Mall Footfall: How to Know if Your Data is Good?
Understanding footfall data is crucial for shopping malls aiming to optimize operations, enhance customer experience, and boost revenues. However, merely collecting visitor data is not enough; it’s essential to analyze its quality and relevance. So, how can you determine if your footfall data is truly valuable?
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How Shopping Malls Can Attract and Retain Generation Z
Shopping malls are no longer just about shopping—they have evolved into experience-driven destinations where visitors seek entertainment, social interaction, and personalized experiences. To remain relevant in an increasingly digital world, malls must adapt to the preferences of Generation Z (those born between 1997 and 2012). This generation, raised in the …
How to Prepare for Customer Flow on Valentine’s Day with Video Analytics
Valentine’s Day is one of the most significant retail events of the year. Customers flock to stores and shopping centers in search of the perfect gift, making it a crucial period for businesses to maximize sales and enhance customer experiences. Leveraging video analytics can be a game-changer in preparing for …
Harnessing Analytics to Optimize Shopping Mall Performance During Sale Seasons
The holiday rush may be behind us, but the excitement of sale season is in full swing. For shopping malls, this is a critical time to attract shoppers, maximize footfall, and ensure stores achieve their revenue goals. But beyond enticing discounts and flashy window displays, there’s a deeper, data-driven story …
How to Measure the Impact of Your Holiday Campaigns Using Advanced Analytics
The holiday season is one of the most crucial times for retailers, where the right marketing campaigns can significantly boost sales and brand awareness. However, with so many promotional activities happening during this period, measuring their effectiveness in real-time is essential. This is where advanced analytics comes into play. By …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
