If you want to stay updated on all the news and trends in the retail and digital marketing sector for retailers, you’re in the right place! 🙂
In this section of the Flame Analytics blog, you will find posts related to news, brand positioning strategies for retail stores, innovations, technology, tips, monitoring retail market trends, and much more. All of these are designed to assist you in your store or point of sale, so you can understand the situation of this sector and improve every aspect that influences its day-to-day operations.
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The goal of this section is to help you improve your marketing and advertising strategies for the retail sector, making the most of your store chain. Learn how your customers and visitors behave, and we will provide advice on what you should do to maximize and optimize your resources and advertising campaigns in the retail sector. The ultimate objective is to enhance your results, customer loyalty, and their overall experience.
Within our retail section, we recommend checking out our interviews with experts in the retail sector. You can find advice and opinions from the most representative professionals and experts in the field. Who better than the director of a well-known chain of stores or a marketing executive to speak about the situation of the sector?
At Flame Analytics, we specialize in helping retailers with our analytics solutions: traffic measurement, customer journey analysis, marketing for the retail sector. Our technology will help you obtain reliable and secure data about what happens inside your stores, monitor retail market trends, and make informed decisions to ensure positive results.
If you want to learn more about the different solutions we have for retail, such as video analytics, occupancy tracking, people counting, heat maps, customer demographics, guest Wi-Fi, advertising campaigns in the retail sector, and more, feel free to contact our team.
The Power of Location Analytics in Retail Spaces
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
The Future of Retail Secured in the Cloud
The Future of Retail is here… As the retail industry continues to evolve, the importance of secure, reliable data management has never been greater. Retailers face increasing challenges in protecting customer data, ensuring seamless operations, and staying competitive in a fast-paced market. In this context, cloud storage has emerged as …
8 Tips to Be Successful in HR Career in Large Businesses
The HR career is one of the most stable and with the best market. This is a key sector for companies that always need competent professionals capable of performing their duties with efficiency and precision in the department. In order to succeed in the area of human resources, it is …
Brandon Rael: “The main attraction to go to a retail store is to interact and engage with another human being”
Today we speak with Brandon Rael, Operations and Strategy Innovations Leader. An experienced retail strategy and operations expert who operates as a senior liaison at the intersection of the business, operations, technology, digital, and marketing worlds.
…Treat the client in a personal and coherent way, in all channels: Retail´s challenge
We read in this post that the physical store has a lot of life ahead as long as it is guided by an omnichannel strategy. Treating consumers in a coherent and harmonized way in all channels is, without a doubt, the new challenge of retail.
…Astrid F. Kowlessar: “Technology rules retail!”
Today we speak with Astrid F. Kowlessar, Director of Business Strategy in Vezta & Co.
…Steve Dennis: “Brick & mortar stores will remain relevant. Vast majority of retail sales will be done in physical stores for many more years”
Today we speak with Steve Dennis, President of Sageberry Consulting & Forbes Contributor.
…How you can market your business online
Setting up your own business online can be great fun. By fulfilling your dream, you get to learn about yourself and how you can effectively run a business. Now you’re ready to trade and get your first customers purchasing your product or service – what do you do next?
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!