Retail sector

The main task of any business is to increase and attract the number of new customers and retain the regular ones. Everything is effortless: there are consumers for the specific product—the business has active sales, profits grow, and the business thrives. And if there are no consumers for the product—no …

It’s often difficult to anticipate the future and where the best business practices are heading. But in the case of progressive marketing tactics, there’s a clear trajectory that many businesses are gearing toward.  Artificial Intelligence has been gradually sculpting the modern digital playing field wherein we do business. From automated …

Let me guess. As a brick-and-mortar business owner, you are intrigued by the possibility of digital marketing positively influencing your connection to existing and potential customers. You are probably also looking for ways to generate customer loyalty, facilitate customer engagement, increase sales, or maybe even all of the above. Do …

Thanks to the impact of COVID-19, brick and mortar retail stores are facing challenging times. In-store shopping has given way to online retail, as consumers prefer to shop from the comfort of their homes. But many consumers still enjoy the experience of in-person shopping. By strategically employing technology, retailers can …

While both customer retention and brand loyalty aim to generate repeat business and are vital parts of a business’s strategy, it’s essential to understand how distinctly different they are. In fact, although the terms are used interchangeably fairly often, customer retention isn’t even the same as customer loyalty.

To achieve the best possible consumer experience, customer engagement strategies streamline relations and communication. The procedure uses various contact methods to establish a connection, boost contentment, and dynamically grow your clientele.

Keeping an eye on finances is not just for those people who are running to a tight budget, or for that matter, suddenly finding themselves with something of a cashflow problem. It is, however, a task that should be done regularly because, regardless of your financial status, or what you …

When it comes to providing the best customer service, it all comes down to trust. Your customers need to trust that your company values their business and truly wants them to be happy. While most business owners understand that concept, many don’t realize that customers also want to support companies …

The hotel sector is increasingly adapting to consumer demands and transforming its offer to meet their needs. Creating unique experiences is the way to stand out and differentiate yourself from the competition, and this is achieved thanks to innovation and technology, key factors in creating a unique customer experience.