In today’s business landscape, customer loyalty has become an essential factor for any company’s success. Customer loyalty refers to the customer’s willingness to repeatedly choose a particular brand, product, or service over other options in the market. Building customer loyalty has become more challenging than ever before, with the rise …

To achieve the best possible consumer experience, customer engagement strategies streamline relations and communication. The procedure uses various contact methods to establish a connection, boost contentment, and dynamically grow your clientele.

When it comes to providing the best customer service, it all comes down to trust. Your customers need to trust that your company values their business and truly wants them to be happy. While most business owners understand that concept, many don’t realize that customers also want to support companies …

When we hear the term big data, we most likely think of huge volume of data that is available today. It is created by marketing and ecommerce systems, IoT devices, and business applications that produce detailed information about business activities and transactions. These are only a few examples of how …

Modern retail companies operate in the online and offline realms nowadays, and there’s no denying that having a fast, stable, and reliable internet connection is the foundation of productivity and customer experience. Not only is having a decent internet connection important for your entire offline operation, but it’s the only …

Get more leads, and trust them as soon as they enter your point of sale.

As a result of continuous technological development of various social media platforms, it has become crucial for digital marketers of any advertising agency to develop such effective marketing strategies that can help to utilize social media marketing tools to the fullest. Today, many businesses prefer location based marketing as one …

This weekend Flame was in MOMAD, in Madrid, talking about the benefits of Wifi tracking, a technology that is the answer and the solution of many retail´s problems.

The news heat maps, the latest in marketing to meet your customers triumphs in social networks. Last week we published on the web www.solomarketing.es and on www.mktfan.com the news heat maps, a story about the importance of knowing the consumer in the world of Marketing and how heat maps are …

What is Wifi Tracking? Thanks to wifi tracking and to the fact that today much of the population carries in his pocket a smartphone (79% of buyers, according to the Google latest study on mobility) it is possible to know how customers behave within our business.