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Blog
Grégory Pertus: “New technologies introduced in physical shops allow to give customers unique experiences”
/in news, Shopping malls /by Flame analyticsToday we speak with Grégory Pertus, Shopping Center Manager at Focus Bydgoszcz from G City Europe. Grégory dedicates this interview to make a general view of the Shopping Center sector, focusing on topics related with the way physical shops have changed and adapted their strategies to evolve in a challenging environment, where external factor and online commerce have influence their work.
G City Europe Center Manager highlights the importance on investing on new technologies and mentions some of the most useful ones. We also talk about the new client and their changes on behavior and preferences, and the need of adapt marketing strategies to communicate with them.
Despite al the issues and factors that have characterized this last years, Shopping centers have evolve in an incredible way and Gregory is positive
Do you want to know more about his opinions about shopping center sector? Enjoy this interesting interview.
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Crafting Memorable In-Store Experiences That Drive Customer Loyalty
/in Retail /by Flame analyticsDo you intend to introduce any fresh elements to the in-store experiences?
If your response is “no,” then prepare for potential challenges ahead in your retail business.
Why? Because the retail sector is currently witnessing heightened competition. With a plethora of e-commerce platforms and subscription services available, consumers have numerous options for how and where they allocate their time and money.
To maintain competitiveness, it is imperative to provide them with compelling incentives to visit your physical store and make purchases.
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The Role of Artificial Intelligence in Retail Analytics: Should Workers Worry About AI?
/in Retail /by Flame analyticsIn today’s dynamic retail landscape, success depends on making informed decisions driven by data. Retailers strive to understand their customers better, optimize their operations, and stay ahead of the competition. This is where artificial intelligence (AI) comes into play, revolutionizing the way retail analytics is conducted. By leveraging the power of AI, retailers can unlock valuable insights hidden within their vast troves of data, enabling them to make smarter business decisions and provide enhanced customer experiences.
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Dario Cazzola: “Shopping Center is a living element that evolves every day and reflects the evolution of society”
/in Shopping malls /by Flame analyticsIn this interview, we introduce you to Dario Cazzola, Chief Leasing Manager at CARMILA. This professional from the shopping center sector talks with us about how the sector has evolve thought the excepcional situation we have lived. Dario highlights the in order to be successful it is important that shopping centers and its strategies progress according to the evolution of society.
Stay and read the complete talk with Dario Cazzola. Enjoy this interview!
Read moreAlessandro Puci: “To retain and engage your customers you have to know them”
/in Retail /by Flame analyticsIn this new interview, we speak to Alessandro Puci, Retail Operations Manager in Guess. Enjoy this reading in which we talk about the future of physical stores. Alessandro gave us some tips to engage your customers in today’s competitive environment. This retail professional also talks about the importance of technology to highlights over the market and catch customers attention.
Stay here to enjoy this interesting interview with Alessandro from Guess!
Read moreGeorge Visvikis: “Physical stores offer unique advantages that online retail cannot fully replicate”
/in Retail /by Flame analyticsFind out our new interview with George Visvikis, Business Owner at Product.me. Enjoy our talk about the future of physical stores, where George mentions the need of an evolution in the experience provided on them; the advantages of both online and offline channels, where we focus on the importance of creating a mix of them with omnichannel strategies; we also talk about the best techniques to improve your customers loyalty; and finally we make a general view about the future of the retail sector.
Continue reading this interview with George Visvikis and enjoy his opinions.
Read moreUnlocking Sales Success: Harnessing the Power of KPIs
/in Retail /by Flame analyticsIn the dynamic world of online marketing, achieving sales success is a constant challenge. Businesses strive to maximize their revenue and growth by implementing effective strategies. One key tool that has proven instrumental in driving sales performance is the use of Key Performance Indicators (KPIs). In this blog, we will explore how KPIs are utilized to influence sales, the power of KPIs in sales, the relevant KPIs used to evaluate sales performance, and an in-depth understanding of what a KPI in sales entails.
Read moreStefano Giorgi: “The virtue of physical stores is to offer physical contact with goods and people”
/in Shopping malls /by Flame analyticsIn this new interview we speak with Stefano Giorgi, Property Manager at Oriocenter. Stefano is convinced that physical stores are not going to disappear and bases his response on the fact that consumers ask for contact with the products and with the brand, what become the virtue of physical stores against online commerce.
This professional tells us about his vision for the future of the sector, and what it needs to stay successful, and consists on a mix of retail, service and amusement.
Do you want to know more about Stefano opinions on current situation in the sector? Continue reading this interview.
Read moreImproving Customer Experience In Physical Spaces – The Power Of Intelligent Analytics
/in Retail /by Flame analyticsPositive customer experiences are crucial for any business to foster. This is because such experiences encourage customers to continue to do business with a company, allowing them to build their customer base. Therefore, utilizing any technique or strategy to improve the customer experience is in your best interest. Since the market is so competitive, many top companies and firms use modern methods. Another modern technique is making use of intelligent analytics. This is meaningful data gathered through modern methods like data science techniques and AI.
You can use intelligent analytics related to physical stores to help improve the customer experience. This is because this data provides important insights that you can use to change aspects of your store that will boost customer experience. But how exactly can intelligent analytics do this? We will look at exactly that in this article. Let’s dive in.
Read moreLuca Cappelletti: “Brands have to invested in digitalization and data collections and analysis”
/in Retail /by Flame analyticsToday we speak with Luca Cappelletti, Country manager Italy and Switzerland at Natuzzi. Luca shares with us his opinion about the current situation of the retail sector, regarding physical and online channels. He highlights that the brick and mortar retail stores will not disappear but they need to invest in digitalization and improve to keep its position among the market.
Luca also highlights the importance of focus on the 5 fundamental pillars of retail: Place, Product, People, Price, Promotion. Buy he would include technology and discipline to make the perfect retail store.
Enjoy this interview!
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