Do you work in the shopping center industry? Are you passionate about staying up-to-date with the latest trends, news, and innovations in this sector? Do you want to become an expert in shopping centers? If your answer is yes, you can’t miss any of the articles in our advice section for shopping centers.
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In this section of our blog, you will find a myriad of topics related to the shopping center industry, allowing you to learn about all the techniques used to manage these spaces, as well as the latest technologies and strategies to improve their operation.
It’s important to understand that all actions implemented in a shopping center have a common goal: to enhance the experience offered to customers, always striving to exceed their expectations and provide them with a variety of possibilities and activities in one place. You should not view a shopping center solely as a place for making purchases; these spaces have become true entertainment centers where users choose to spend their time.
Discover the most innovative technologies implemented in shopping centers to optimize their management and actions. Learn about the importance of measuring what happens in these physical spaces and gather a wealth of data about your customers—how they move through the center, their behavior in each area, which types of profiles visit your center most frequently. Once you’ve created your target audiences and segmented them based on this data, create personalized marketing campaigns for each of them. Build customer loyalty with personalized marketing and make them feel at home every time they visit your shopping center.
Tyla Jurgens: “Customer loyalty is achieved through consistency, transparency and building trust”
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Get With the Times! Reinventing the Mall Experience in the Age of AI
The traditional retail mall experience is being dramatically changed by AI technology. Here’s how malls are using AI to engage customers like never before. Billions of people around the world visit malls every month. This clearly demonstrates how integral malls have become to the retail sector. Plus, it illustrates the …
What to Look for in Your Best Shopping Mall?
Modern technology has revolutionized our lives the way we knew it. Whether it be a hospital or a shopping mall, today everything is well-equipped with technological tools that are playing their part in making our lifestyle fit to the modern standards. Therefore, when one chooses to do shopping in a …
How to avoid the spread of the coronavirus in shopping malls
Nowadays, security has become citizens´ greatest concern. That is why today at Flame we compile some useful tips for both owners, employees and customers of shopping malls with which we will be able to minimize the risk of contagion.
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The future mall: “A place to do things, not to buy things”
What will the mall of the future be like? Will it disappear?… We want to share with you this post written by Laureano Turienzo in which he analyzes this format. In front of those who believe that the mall is hanging by a thread, the author of the article believes …
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In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
