If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
Flame Traffic: The Future of Foot Traffic Analytics
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
2024 Retail Innovations: How Technology is Revolutionizing the Shopping Experience
As 2024 draws to a close, the retail landscape has seen some remarkable shifts, driven by groundbreaking technological innovations. From artificial intelligence (AI) to augmented reality (AR), mobile payments, and beyond, these advancements are reshaping the way consumers shop and how businesses engage with them. Let’s take a look at …
How to Use Data to Prepare for Post-Holiday Shopping Spikes
The holiday season is still in full swing, but savvy retailers know that now is the time to start planning for what comes next. Post-holiday shopping spikes—driven by gift card redemptions, holiday returns, and seasonal discounts—offer a fantastic opportunity to maximize revenue and strengthen customer relationships. By leveraging data effectively, …
Retail Trends to Watch in 2025
The retail industry is evolving faster than ever, driven by technological advancements and shifting consumer expectations. As we approach 2025, it’s clear that staying ahead of these trends is essential for retailers aiming to thrive in a competitive landscape. Here are the key retail trends to watch in 2025.
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Key Metrics to Evaluate the Success of Your Black Friday Campaign
Black Friday has come and gone, and now it’s time for the crucial part: assessing how well your store performed. While sales figures might be the first thing that comes to mind, diving deeper into specific metrics can give you a comprehensive view of your campaign’s success. Here are some …
Last-Minute Preparations for the Holiday Season: Leveraging Analytics to Stay Ahead
This is the fifth and final post in our Seasons Tips series, which we’ve been publishing throughout November to help you prepare for the holiday shopping season. We hope the insights shared so far have been useful in refining your strategies and setting the stage for a successful campaign. Now, …
Optimizing Your Store Layout for the Holiday Season: Using Analytics to Boost Engagement and Sales
Welcome to the fourth post in our Seasons Tips series! Over the past few weeks, we’ve explored how advanced analytics can help you measure campaign impact, ensure customer satisfaction, and prepare for the holiday shopping season. Today, we’re diving into another critical aspect of holiday success: creating the perfect store …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
