Retail sector
Marketing in the Retail Sector
If you want to stay updated on all the news and trends in the retail and digital marketing sector for retailers, you’re in the right place! 🙂
In this section of the Flame Analytics blog, you will find posts related to news, brand positioning strategies for retail stores, innovations, technology, tips, monitoring retail market trends, and much more. All of these are designed to assist you in your store or point of sale, so you can understand the situation of this sector and improve every aspect that influences its day-to-day operations.
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Multichannel marketing strategies for the retail sector
The goal of this section is to help you improve your marketing and advertising strategies for the retail sector, making the most of your store chain. Learn how your customers and visitors behave, and we will provide advice on what you should do to maximize and optimize your resources and advertising campaigns in the retail sector. The ultimate objective is to enhance your results, customer loyalty, and their overall experience.
Within our retail section, we recommend checking out our interviews with experts in the retail sector. You can find advice and opinions from the most representative professionals and experts in the field. Who better than the director of a well-known chain of stores or a marketing executive to speak about the situation of the sector?
At Flame Analytics, we specialize in helping retailers with our analytics solutions: traffic measurement, customer journey analysis, marketing for the retail sector. Our technology will help you obtain reliable and secure data about what happens inside your stores, monitor retail market trends, and make informed decisions to ensure positive results.
If you want to learn more about the different solutions we have for retail, such as video analytics, occupancy tracking, people counting, heat maps, customer demographics, guest Wi-Fi, advertising campaigns in the retail sector, and more, feel free to contact our team.
Merry Christmas & Happy Holidays from Flame Analytics – Looking Ahead to 2026
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
4 Tips to Success in Retail in 2021
With the global COVID-19 pandemic changing our lives on a daily basis, it’s easy to understand why the world of business has been changing as well. We’re all trying to adapt to the new situation and make the most of our current positions. When it comes to the retail industry, …
5 Reasons Why You Should Prefer Brick-And-Mortar Stores
Many things have evolved globally now, and changed shopping styles are one of the highlights of this brave new world. Gone are the days when vendors in the streets selling everything they could get their hands on. Brick and mortar shops have been here for thousands of years now, but …
5 Ways Employee Training and Engagement in Retail Will Change
Shopping has been evolving in the past several years in order to accommodate the changing needs of customers. From global shipping, to online-only brands, retail has adapted in order to thrive. The pandemic has also served as a major source of influence on retail businesses, especially for brick-and-mortar brands that …
5 Smart Tips to Maximize Productivity in Your Retail Business
In retail, much like in any other industry in the modern business world, your employees are your most valuable assets. Your goal should be to raise productivity as much as you can and maintain high productivity levels in the workplace in order to ensure customer satisfaction, boost sales and repeat …
Nicole Leinbach: “Customers are ready to shop in-person again”
Nicole Leinbach Reyhle is the Founder and Publisher of RetailMinded.com, a well-respected retail industry resource that has been recognized worldwide for its leading business insight since 2007. With a core concentration on independent retailers, small businesses, technology and how the various touchpoints of commerce influence modern merchants. Nicole is the …
How Fast Should My Business Internet Be?
Consumption of the internet and required speed of internet differs from business to business. Does the first question arise what should be the minimum internet speed for any business? Today, every internet service provider offers 25 Mbps an average speed of internet at least. It will work for many of …
From Cool to Hot: How to Create a Heat Map for Your Shop
We live in an age where a thriving economy is largely based on grabbing and holding the attention of the consumer. This is a process that involves the utilization of many modern tools, strategies, and resources. Long gone are the days when a shopkeeper could rely upon charm and good …
6 Ways to Improve Communication with Your Customers in Your Retail Store
“The effectiveness of communication is not defined by communication but by the response”– Milton Erickson. COVID-19 may have dampened the spirit of shopping for some time, but with an increasing number of people getting vaccinated, customers are slowly returning to retail stores. In the digital landscape, why do customers prefer …
Michael Maher: “The future of retail is really more about an experience”
Michael Maher is Chief officer at Cartology. They create holistic strategies for Brand Growth on Amazon, so they help brands sell more products on Amazon. He is optimistic about the future of retail and says that “the advancements to come are limitless, only our imaginations and work ethic will limit …
How to Best Protect Your New Business
Taking a bright idea and transforming it into a successful, sustainable business is the dream of pioneering entrepreneurs all over the globe. In the modern world, starting a business can often require little more than dedication, market research, digital savvy, and an internet connection. However, the concept of expansion resides …
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