If you want to stay updated on all the news and trends in the retail and digital marketing sector for retailers, you’re in the right place! 🙂
In this section of the Flame Analytics blog, you will find posts related to news, brand positioning strategies for retail stores, innovations, technology, tips, monitoring retail market trends, and much more. All of these are designed to assist you in your store or point of sale, so you can understand the situation of this sector and improve every aspect that influences its day-to-day operations.
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The goal of this section is to help you improve your marketing and advertising strategies for the retail sector, making the most of your store chain. Learn how your customers and visitors behave, and we will provide advice on what you should do to maximize and optimize your resources and advertising campaigns in the retail sector. The ultimate objective is to enhance your results, customer loyalty, and their overall experience.
Within our retail section, we recommend checking out our interviews with experts in the retail sector. You can find advice and opinions from the most representative professionals and experts in the field. Who better than the director of a well-known chain of stores or a marketing executive to speak about the situation of the sector?
At Flame Analytics, we specialize in helping retailers with our analytics solutions: traffic measurement, customer journey analysis, marketing for the retail sector. Our technology will help you obtain reliable and secure data about what happens inside your stores, monitor retail market trends, and make informed decisions to ensure positive results.
If you want to learn more about the different solutions we have for retail, such as video analytics, occupancy tracking, people counting, heat maps, customer demographics, guest Wi-Fi, advertising campaigns in the retail sector, and more, feel free to contact our team.
The Benefits of Measuring Foot Traffic in Shops and Malls
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
How Technology Is Transforming In Retail?
Technology is ever-changing and continues to progress at a greater rate than ever. Our society has become pretty reliant on technology because it tends to make daily tasks a lot easier. Some of these technologies can include modern hidden cameras, improving artificial intelligence, and electric cars. Many industries and fields …
Hazar al Zadjali: “Customers are loyal if they are heard and taken care of.”
Hazar al Zadjali is Retail Expert, Psychologist and Creative Director & Manager at Boutique Muscat.
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Michelle Caldow: “The store will become heavily weighted to more experiential experiences for the customer”
Today we speak with Michelle Caldow CEO and Co-Founder of Retail Lifesavers
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Guest Acquisition Cost: Everything Hoteliers Should Know
If you’re a hotelier, you’ll agree that a lot of thought goes into pricing because getting it right is the key to winning your customers’ trust and loyalty. And even though the availability of a service and the seasons can result in reasonable price fluctuations, you’ve got to make the …
Janine Mix: “You can only gain loyalty of a customer through trust”
Janine Mix is Retail Consultant + CEO at thecompleteboutique.com
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Christina Horvat: “Personal experiences, individual service and advice are the number 1 success factors in retail”
Christina Horvat thinks that the retail landscape is evolving drastically and, the biggest challenge now lies within the personal connection between brand and clients. Christina specializes in enabling senior retail professionals to perform with ease at the very highest level in an industry that never stands still. “We partner with …
Andrew Teacher: “The physical store must create a sufficiently differentiated experience”
Andrew Teacher is strategic advisor, supporting on reputation, policy, fund raising and business issues. Also, he is an experienced entrepreneur in tech and consultancy.
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Ricardo Rodríguez: “The retail store is no longer just a store”
Ricardo Rodríguez, founder at Brands & SaaS, is very optimistic about the future of retail and believes that “those who never stop helping their customers and who understand faster and adapt better will win this scenario”.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
