If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
How to Use Data to Prepare for Post-Holiday Shopping Spikes
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
7 Ways smart technology is reshaping the hotel industry
Smart technology is transforming everything from our homes to how our cities operate. Many organizations and industries have started incorporating smart technologies into their daily operation to reduce energy costs and build a positive brand image.
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Augmented Customer Satisfaction through Digital Marketing
Businesses strive to optimize customer service through digital marketing in the digital age. With the rise of social media, customers have higher expectations of companies regarding the customer experience they receive. To meet these expectations and keep up with competitors, digital marketing can be leveraged to provide an innovative approach …
How to boost retail with video analytics
Now that we are used to hearing the term “video analytics” and how it can be useful for companies in different industries, such as shopping malls or retail, it is time to list some of the main benefits that this new technological trend will bring to boost retail activities and …
Rethinking Retail Brand Storytelling in the Age of the Metaverse
Anyone paying attention to tech advancements of recent years has likely heard of the metaverse. This is a virtual reality environment where people around the globe can experience life and interact with others in ways that they can’t in the physical world. Many experts see the metaverse as the next …
Retail Video Analytics – 8 Use Cases to Transform Your Stores
Video Analytics is an AI-based solution that processes digital video signals to perform security-related functions. It monitors, analyzes, and manages large amounts of video data using advanced algorithms and machine learning. These systems analyze video data and convert it into intelligent data that can be used to make profitable decisions. …
How Implementing A.I. in Retail Settings Can Benefit Employees
With new tech constantly emerging and evolving that drives us even further into a digitally controlled world, there is growing concern that robots and technology will render humans — or human labor — useless. However, these fears that machines will replace labor and service jobs are often unwarranted and exaggerated.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
