In our blog section, you’ll find a curated mix of interviews, expert tips, and corporate content designed to help organizations better understand and optimize their physical spaces.
AI in Retail Analytics: Transforming Physical Store Intelligence
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Alexis Martin: “The collection of qualified data allows us optimal segmentation and more effective communication”
Do you want to know what Alexis Martin, Manager of the Intu Xanadú Shopping Center, thinks about the situation in the sector? Stay to read this interesting interview. Alexis tells us about the good progress the sector is going through, with sales figures higher than in pre-pandemic times. He stresses …
Jorge Fernández: “All retailers are focused on Data”
In this new entry in the interview section, we introduce you to Jorge Fernández Calle, Director of Customer Experience & Inbound Marketing at Mayoral. Today we speak with this professional from the retail sector about the complexities and challenges that retail faces, and we focus on how technology and data …
Stefano Giorgi: “The virtue of physical stores is to offer physical contact with goods and people”
In this new interview we speak with Stefano Giorgi, Property Manager at Oriocenter. Stefano is convinced that physical stores are not going to disappear and bases his response on the fact that consumers ask for contact with the products and with the brand, what become the virtue of physical stores …
Santiago Arzola: “The mall of the future will be based on experiences and digitalization”
Today we speak with Santiago Arzola, Manager of the new Open Mall Lanzarote. Santiago offers us his opinion regarding the current situation of the sector and, in particular, its situation in the Canary Islands. He understands how the shopping center sector, despite having suffered strong setbacks in recent years, has …
Martin Macwhinnie: «We use technology to collate and analyse sales data from retailers»
Martin Macwhinnie is the Center Manager of Grand Arcade in Cambridge, UK. Today we are interviewing him to share his thoughts about the situation of the sector.
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Miguel Ángel Gálvez: “We take the satisfaction of our guests very seriously”
Miguel Ángel Gálvez is General Manager at Hotel Duquesa de Cardona Barcelona and Duquesa Suites.
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Gaetano Graziano: “Those who do not adapt to technology will be left out of any market logic”.
Gaetano Graziano, Deputy Executive Chairman “ADCC” in Italy, trusts that technology can become a strong ally to survive the decline that shopping centers are facing today. “In the future, there must be a physical/virtual omnichannel point of sale model or a hybrid shopping center that equates its digital representation to …
Felipe Gómez: “The key to gain real customer loyalty is by listening to their opinions”
Today we speak with Felipe GOMEZ, Director at La Croix Blanche de Sologne Hotel & Restaurant, in France, where hospitality and food & beverage sectors are back on track after Covid’s lock-down and restrictions. “Expectations are positive and increase every day”.
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Mariyó Bravo: “The mall of the future should be connected, sustainable, and full of emotions”
Mariyó Bravo, Project Director at Mallplaza, thinks that maintaining the wow effect on customers and getting to personalize the experience are the biggest challenges for real estate companies. “To maintain consumer loyalty we must first get to know them, recognize them, pamper them and make their stay easy”.
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Sophie Biggerstaff: “the future for retail is going to look pretty different and only the best brands will step up to the game”
Sophie Biggerstaff is founder at BYRCOLLECTIVE. She thinks “the way people are shopping and consuming has changed and retailers are going to have to make some tough decisions”.
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