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Discover the Leading Video Analysis Tool for Retail
The people counter is a video analysis technology through which you can accurately determine how many visits your business has received within a specific time interval. This data, furthermore, can be compared with previous periods or campaigns, helping you to define strategies or implement new action plans.
Foot Traffic
People counters deliver accurate and dependable data that show the number of visitors entering your point of sale or a specific area over an hour, day, week, and beyond.
KPIs in Retail
Track visits in real-time, identify peak hours, as well as busiest days. This allows for more effective staff management, optimizing resources during peak times and reducing them when traffic is low.
Retail Insights
With the people counter, you can access key conversion metrics such as average ticket and sales per visit, enabling you to make informed management decisions based on objective data.
The Best Software for a Retail Store
Improve your Sales Conversion Rate
- Understand what drives sales and where improvements can be made.
- Refine your marketing efforts to target the right audience with the right message at the right time.
- Optimize store layouts and product placements to maximize visibility and accessibility.
Predict Customer Behavior
- Forecast future customer behavior based on past interactions and trends, allows you to proactively meet customer demands and provide personalized experiences.
- Make more informed decisions regarding inventory management, marketing strategies, and product development.
- Anticipate issues before they arise, address concerns in real-time, and tailor offerings to individual preferences.
Achieve better Retail Management
- Manage inventory, staff scheduling, and customer transactions, reducing operational inefficiencies and ensuring smooth day-to-day operations.
- Make informed decisions regarding real-time insights into sales performance, customer behavior, and market trends.
Turn Key Solution - Controlex
- We are your experts for retail analytics with comprehensive hardware, software, and maintenance solutions.
- Time-saving Implementation: Pre-built and ready to deploy, significantly reducing the time and resources required for implementation.
- Simplified Management: Integrated management tools, making it easier to oversee and control various aspects of their operations from a centralized platform.
- Scalability and Flexibility: Designed to easily scale up or customize the solution to accommodate new requirements, ensuring long-term viability and value.
Discover other
Retail Analytics Technologies
Counting people has many advantages and benefits, but if you want to know your customers, their behavior, and their needs, you need to go further. There are a number of technologies that can help you achieve this.
Do you want to know how much time customers spend inside your store and their level of loyalty? Do you want to know the gender and age of the people who visit you? Do you want to improve your marketing plan and target a specific audience? Do you need to optimize the layout of your business but don’t know where to start?
All of this is possible with:
Heatmaps
Analyze internal traffic and assess customer interactions. Create heat maps to visualize and interpret behavior patterns.
Customer Flows
Identify the most frequent paths taken by customers and analyze the demographic patterns of their journeys.
Dwell Time
Measure the amount of time customers spend inside the establishment to better understand their engagement and behavior.
Passersby
Identify the number of people who pass by your point of sale to better understand foot traffic and customer engagement.
Repetition Rate
Track and calculate the percentage of unique visits received. Determine the number of new versus repeat visits.
Occupancy
Monitor capacity in real time. Review historical visit data to identify and understand patterns of occupancy levels.
Queues
Continuously monitor the status of queues, including the number of people waiting and their expected wait times, in real time.
Much more...
Engage with your visitors by collecting their contact details, and launch personalized marketing campaigns.
Trusted by the best brands
We have been customers for years and intend to continue being so. To summarize our experience in a short phrase: Flame tells you what you can’t see sitting in an office or taking a walk through the mall lobby. It brings you closer to the customer from the moment they pass by the center until they’re inside, and gives you the opportunity to reach them through various personalized tools.
Irene Cuadrado
Marketing & Specialty Leasing manager ABC Serrano (Savills)
The data provided by Flame helps us adapt to our clients who are increasingly demanding and to the brands that demand more and more information from us. They want to know who the customers are, when they come, how often they come, how much they spend… Data helps us make better decisions and differentiate ourselves from our competition.
Lucas Madiedo
Digital Transformation Manager - Merlin Properties
Thanks to technology, our network now has a system capable of reporting valuable information about our business activity. Knowledge about the intentions and activity of our customers in our stores is an intangible asset to exponentially increase our profitability.
Jacques Ferrándiz Fuster
Alain Afflelou Web Project Coordinator
Being able to have a secure Wi-Fi connection in any area of the hotels is a way to build trust and the fast and simple connection is an aspect that customers appreciate. Flame allows us to know the tastes and demands of the clients and to hit the mark in our proposals towards them.
Bernat Real
IT Director of Hotels VIVA
Nice to work with Flame analytics as a strategic partner. Reliability to be able to analyze our store performance. Cash Converters Spain is Innovation.
Manuel Fernández
CIO Digital Transformation - Cash Converters
Thank you Flame analytics for joining us in the exciting challenge of offering our visitors a total omnichannel experience!
Vicente Alemany Climent
Innovation & Marketing Coordinator, Retail Asset Services en Cushman & Wakefield
Thanks to Flame we have managed to retain our customers, increase the return on investment (ROI) and improve business performance. It is a very visual tool and very easy to use. For us, knowing the flow of client movements as well as how they behave has been vital.
Luis Simón
Manager of the Plaza Éboli CC
Flame is a very visual platform with which you get an idea of everything that happens in our restaurants. We are having a very positive experience using it. With Flame we don’t just leave it to chance, instead, we focus on specific clients.
José Miguel de Miguel Peña
Manager of Esplore Restaurants in ILUNION
At Pompeii stores we use Flame analytics every day and our experience with the tool is very good.
Carlos Mancebo
Sales & Expansion Director POMPEII BRAND