Join us on September 29 at 4 p.m. CEST.Read more
Shopping malls have existed for a long time and are considered essential commercial hubs for towns and cities. They are places where citizens can find various businesses and shop around them conveniently. But with e-commerce becoming as popular as it has in recent years, shopping malls are beginning to drop in popularity. This has resulted in lower revenue, leading to several malls shutting down. There is a need for shopping malls to go back to the drawing board and make meaningful changes for increased customer engagement.
One way they can do so is by using data and analytics. Analytics can provide you with essential insights that will allow you to see customer behavior and improve your shopping mall around it. This will mean greater utilization of resources and revenue. But how can you utilize analytics to benefit your shopping malls with increased customer engagement?
Let’s dive in and find out.Read more
Here are just a few tips to build your loyalty program.Read more
Shopping centers have become a central place for experiences, meetings, leisure and, ultimately, important social interactions. Now imagine that these meetings take place in a virtual shopping center in the metaverse… There we can also spend hours, meet our friends, interact with them in real time… And all this without leaving home. The virtual shopping center is coming soon and, in fact, today, it is already becoming a reality.Read more
As experts in Shopping Centers, at Flame we know that one of your main concerns is to achieve the greatest possible influx to the center in general and to the operators in particular. To achieve this, marketing campaigns become an essential. In today’s post we tell you how to get the largest number of customers to visit your shopping center.Read more
Since the COVID-19 epidemic outbreak in 2020, shopping habits have changed drastically. The epidemic ushered in a rapid, albeit erratic, shift in buying patterns, both online and in-store, and brick and mortar shops were forced to accept the fact that adaptability was critical to their survival.Read more
The world of business has become saturated no matter which industry you might operate in. It is challenging for both giants and new entrants.Read more
Running a shopping mall could be a really intense experience. You have so many vendors you know and relationships and contracts to manage. At the same time, you are probably looking to offer visitors a great shopping experience so that they will return to your mall in the future too. But malls can sometimes be tricky.Read more
Sign up now for our upcoming live webinar! “How to boost mall revenues through advanced analytics” that will take place on Thursday, October 28 at 4 PM CEST.Read more
Our marketing manager, Lucía González, has written a post for High Style Life about shopping mall trends.Read more