Loyalty programs can help to improve a company’s fortunes by encouraging customers to stay with them and spend more money. Such is the popularity of loyalty programs that they are expected to reach a global value of over $18 billion by 2028, up from $4.43 billion in 2021.
Of course, not just any loyalty program will do, making it essential to develop a plan that is best suited to your business. What makes a good loyalty program will also vary from company to company, and some types of programs will be better suited to certain industries.
Here we take a brief look at how to develop loyalty programs for different industries.
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