There is no doubt that the outbreak of COVID-19 inflicted a very heavy blow to the brick and mortar retail stores all around the world. Now, when the pandemic enters its third year and it looks like the traditional stores are finally preparing a comeback, retailers find themselves in a completely different world painted with new sensibilities, purchase habits, and design trends.

How do all these things affect indoor displays that have always been some of the strongest brick and mortar marketing tools practically carrying walk-in revenue on their shoulders? Even more important, how you can use these trends to stand out in what looks like a very competitive post-Covid market?

Well, let us try to find that out together.

Improving brand awareness on social media for retail businesses organically is undoubtedly a tough job, especially in the scenario where everyone is racing to grab the top position. The senior manager of Scanteam also agrees on the fact that the power of social media can take businesses to the next level. 

The Coronavirus pandemic has changed customers’ shopping habits and behaviors. In the era of lockdowns and social distancing measures, many customers have shifted to online shopping. Does that mean that brick-and-mortar retail is dying? The answer is no. Despite massive retail business closures in 2020, the industry remains the pillar of local economies. However, customers’ expectations from brick-and-mortar retailers have changed. In 2022, experience-based retail will gain momentum. According to research studies, 70% of consumers prefer to spend more on experiences than physical goods. In this guide, we unveil the tried and tested customer engagement tricks for brick-and-mortar stores.