new smart technologies for hotel industry

7 Ways smart technology is reshaping the hotel industry

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Smart technology is transforming everything from our homes to how our cities operate. Many organizations and industries have started incorporating smart technologies into their daily operation to reduce energy costs and build a positive brand image.

The hotel business is no different. Currently, the hotel industry is at the forefront of adopting smart technologies in many ways. Across all aspects of hotel operations and guest experience to marketing, smart hotel technology helps improve the guest experience while saving costs and generating revenue. 

Whether virtual check-in, smart room controls, or energy management, hotels use technology to enhance guests’ experiences and streamline operations. Today we will explore seven ways smart technology is reshaping the hotel industry and the future of tourism.

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Hotel Innovation Trends

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The hotel sector is increasingly adapting to consumer demands and transforming its offer to meet their needs. Creating unique experiences is the way to stand out and differentiate yourself from the competition, and this is achieved thanks to innovation and technology, key factors in creating a unique customer experience.

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Hotel marketing

Hotel Marketing: Strategies to sell more

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What is hotel marketing and why is it important? Marketing for hotels is the best solution to differentiate yourself from your competitors. These are various marketing strategies and techniques used by hotels to promote their business, establish themselves in the market and make a positive impression on guests. In short, it’s about making your hotel as attractive as possible to attract as many guests as possible.

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Improve hotel management and increase guest satisfaction and loyalty

Improve hotel management and increase guest satisfaction and loyalty

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Increase sales and generate a satisfied customer, generate direct bookings and personalize customer experience. Discover Flame solutions for hotels.

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Hotels bet on personalized experiences

Hotels bet on personalized experiences

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Creating unique, emotional and intimate experiences with their guests is the objective pursued today by hotel chains that have realized the importance of personalization.

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Personalized marketing How to use it in your hotel?

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In recent years, our perspective on hotel marketing has changed a lot. And it is that, in part, we consumers and guests have constantly evolved, forcing technology companies to create marketing tools that keep up with our pace. And to the hotels, of course to use them. We are in a context of change in which personalized marketing is and will be a fundamental tool.

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How to Develop Customer Loyalty Programs for Different Industries

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Loyalty programs can help to improve a company’s fortunes by encouraging customers to stay with them and spend more money. Such is the popularity of loyalty programs that they are expected to reach a global value of over $18 billion by 2028, up from $4.43 billion in 2021.

Of course, not just any loyalty program will do, making it essential to develop a plan that is best suited to your business. What makes a good loyalty program will also vary from company to company, and some types of programs will be better suited to certain industries.

Here we take a brief look at how to develop loyalty programs for different industries.

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3 Mobile Marketing Strategies to Get More Hotel Reservations Now!

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Do you want to ensure your occupancy rate stays healthy, and you always have a new stream of guests checking in? Then it is time to revamp your mobile marketing strategy. You can run the best hotel in the world with top-tier room service and access to Book of Ra games, but if you do not advertise your business properly with the most effective mobile marketing strategies, it will be hard to make big profits and secure the prosperity of your business. In this article, we will break down the 3 best mobile marketing strategies that will take your business to new heights. Check them out below!

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Three Big Ideas That Will Change Hospitality In 2022

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COVID 19 undoubtedly altered the rhythm of people’s lives, particularly those who love to travel. Furthermore, the pandemic established the new rules that all people on the planet must follow. Recently, certain locations announced their readiness to welcome tourists again. So, what can one expect from the hospitality industry in 2022?

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Guest Acquisition Cost: Everything Hoteliers Should Know

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If you’re a hotelier, you’ll agree that a lot of thought goes into pricing because getting it right is the key to winning your customers’ trust and loyalty. And even though the availability of a service and the seasons can result in reasonable price fluctuations, you’ve got to make the necessary changes, bearing in mind guest cost acquisition.  As a student who is studying hospitality, aside from browsing the internet for academic help from services like Thesisgeek.com, you should also ensure you learn more about guest acquisition cost because it will be a great determinant of your success when you finally become a restaurant owner.

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