If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
How to Use Data to Prepare for Post-Holiday Shopping Spikes
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Retail Staff Training Tips To Improve Customer Service and Sales
Personal development is a must for each employee within your retail business to retain them at the workplace and enable the development of soft and hard skills. In this article, we would like to explore the correlation between qualitative retail staff training and your business growth and development.
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How the AI Revolution Is Changing Traditional Marketing
AI is the “missing element” in marketing. Businesses can incorporate AI technologies into their marketing campaigns. In doing so, they can provide prospects and customers with outstanding experiences. Plus, they can drive revenues and sales and foster brand loyalty like never before. The AI revolution is underway, and marketers must …
How to Use Zones of Insight to Improve Your Omnichannel Retail Strategy
There’s no question that the last few years have been enormously challenging for retailers. From pandemic-related shutdowns to global supply chain crises to soaring inflation rates, retailers have been forced to navigate a host of formidable obstacles. Today, however, the world seems to be entering, at last, a post-pandemic recovery …
Retail Marketing Strategies That Drive Sales in 2022
Modern businesses focus a lot on developing their companies online, but offline marketing strategies remain the top priorities for them, especially for the retail industry. The success of retail stores depends on the ability to attract more new customers and retain the regular ones. Commonly, retail businesses follow the marketing …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
