If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
Leveraging Physical Space Analytics to Refine Your Online Branding Strategy
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
The Three Kings and the Magic of Innovation in Retail: A Gift of Technology
Every year, the Day of the Three Kings is an opportunity to reflect on the gifts we receive and how they improve our lives. In the world of retail, gifts are no longer just material products; technology has transformed the way we shop and experience brands. This Three Kings’ Day, …
How to Prepare Your Business to Succeed During the Sales Season
As the holiday season wraps up, retailers have another golden opportunity to boost their revenue: the sales season. This period is perfect for increasing sales, clearing out inventory, and building customer loyalty. To make the most of it, businesses need a well-thought-out strategy. Here are some practical tips to help …
2024 Retail Innovations: How Technology is Revolutionizing the Shopping Experience
As 2024 draws to a close, the retail landscape has seen some remarkable shifts, driven by groundbreaking technological innovations. From artificial intelligence (AI) to augmented reality (AR), mobile payments, and beyond, these advancements are reshaping the way consumers shop and how businesses engage with them. Let’s take a look at …
How to Use Data to Prepare for Post-Holiday Shopping Spikes
The holiday season is still in full swing, but savvy retailers know that now is the time to start planning for what comes next. Post-holiday shopping spikes—driven by gift card redemptions, holiday returns, and seasonal discounts—offer a fantastic opportunity to maximize revenue and strengthen customer relationships. By leveraging data effectively, …
Retail Trends to Watch in 2025
The retail industry is evolving faster than ever, driven by technological advancements and shifting consumer expectations. As we approach 2025, it’s clear that staying ahead of these trends is essential for retailers aiming to thrive in a competitive landscape. Here are the key retail trends to watch in 2025.
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Key Metrics to Evaluate the Success of Your Black Friday Campaign
Black Friday has come and gone, and now it’s time for the crucial part: assessing how well your store performed. While sales figures might be the first thing that comes to mind, diving deeper into specific metrics can give you a comprehensive view of your campaign’s success. Here are some …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
