Regarding the current situation of the retail trade, its past and, above all, its future, we spoke in our interviews with all the experts in the sector. With them, we talked about how to achieve the desired loyalty of customers, how to generate optimal shopping experiences, innovations, trends and problems.
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Each expert gives us their vision and gives us their point of view on a sector that does not go through its best moment but that, at the same time, offers multiple opportunities for those who adapt to these new times. And, all agree that the physical store will not disappear, although it will have to reinvent itself to survive and the merger between the purchase and offline will mark the future of retail.
Tyla Jurgens: “Customer loyalty is achieved through consistency, transparency and building trust”
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Enrique Segarra: “Physical stores are essential to help consumers make decisions”
It has been a pleasure having Enrique Segarra, Head of Trade Marketing at PhoneHouse, for this interview. We talk in depth about physical stores, their importance in offering a successful shopping experience to our customers, as well as the techniques to get the most out of them. Enrique is a …
Jorge Fernández: “All retailers are focused on Data”
In this new entry in the interview section, we introduce you to Jorge Fernández Calle, Director of Customer Experience & Inbound Marketing at Mayoral. Today we speak with this professional from the retail sector about the complexities and challenges that retail faces, and we focus on how technology and data …
Javier Lebrato: “flow controls should be a must in any store”
In today’s interview we talk about the retail sector with Javier Lebrato, Regional Retail Strategy at Grupo MASMOVIL who claims to be very optimistic about the future of the sector, since “currently there is a rate of evolution that will create many improvements and novelties in the short term ». …
Jordi Farre: «The traditional physical store model has to change»
In this new interview we speak with Jordi Farre, CEO and Founder of Pangea Retail. Jordi defends the permanence of the physical store as a means through which companies create connections and generate reactions with customers, after all, “human beings are gregarious animals that need physical connection“. The CEO of …
Ainhoa Oyarbide: «Avoiding customer effort and generating positive sensations is key for them to return»
We interviewed Ainhoa Oyarbide Mendieta, Brand and Communication Director at Eroski. Don’t miss this opportunity of learning a little more about the current situation of the retail sector and what Ainhoa expects for the future.
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Manuel Molina: «Digital Transformation is a priority for the sector»
We speak today with Manuel Molina, General Manager at Paradisus Princesa del Mar Resort & Spa. Manuel encourages us to be optimistic about the future of the sector and focuses on digital transformation to anticipate the expectations of tourists. Don’t miss this interview.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
