Here you will find a lot of information and interesting content that we have prepared for you. We have divided our content into topics to make it easier for you to find those that interest you the most.
The Future of Shopping Malls: Experience, Sustainability and Data
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Supermarkets´ tricks: cold and hot areas
Psychologist M. Ángeles Molina says (and we agree) that “our behavior as consumers in supermarkets is studied by experts in marketing and psychology.” And this is so because the conclusions are translated into patterns that help supermarkets to organize better and to dispose their products. Read this new post about …
Hotel marketing, increasingly personalized thanks to technology
The future of marketing in the hotel sector no doubt involves personalization. In addition, other challenges would have to be added, such as the competitiveness of the sector, digitalization, consumer hyperconnectivity, technological expectations and the extraction of Big Data data in order to know the customer.
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Flame expands its international presence and lands in America
Flame has signed a collaboration agreement with the American company Interaxlink for the official opening of a new Flame delegation in America. The headquarters is located in the city of Miami (USA) and has already begun to cover all the territory´s countries.
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How to sell more and better on sales
We are in times of sales and is, without a doubt, the best time to sell more in our businesses. Of course, lower prices should not in any way lower the quality of our products or our customer service. Price reductions do not amount to rebates in quality. Today we …
Omnichannel Marketing Agencies. Accompanying your clients in the digital transformation.
The objective of any marketing agency is to give its clients the best service. However, the current scenario is very different from a couple of years ago. Customers today have been digitized and are OMNICHANNEL: they interact with different channels depending on the moment or the device they are using. …
Martech Tools, Physical Context and Omnicanality
When we hear about Martech, unfortunately it is always associated with the online world. We always (myself included) use the “digital marketing” term, let’s say, inadequately. We must get used to the idea of using digital stuff regardless of the channel or even the venue. Just think that you could …
How to face the summer at your point of sale
Should we closed a few days for rest?, Should we change the schedules?, Should we lower the prices? … Surely in summer many doubts arise with respect to the management of your point of sale. And, July, August and September are the classic months of the holidays, but they are …
5 ideas to take advantage of the database of your Social Wifi
Do you have a database obtained from your company’s Social WiFi but do not know how to use it? Well you should know that these data are pure gold and you can get a lot of thanks to them. Discover in this post how you can take advantage of WiFi …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
