Here you will find a lot of information and interesting content that we have prepared for you. We have divided our content into topics to make it easier for you to find those that interest you the most.
How to Prepare for Customer Flow on Valentine’s Day with Video Analytics
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Jeff Sward: “The best loyalty is having an emotional connection with the customer”
“Retail these days is about the skillful blending of Probabilities and Possibilities. Probabilities are great when they are available, and still valid. But it is now more important than ever to explore and experiment with Possibilities, the new unknowns and opportunities that are always emerging”. Do not miss our interview …
Michael Zakkour: “We are in the midst of a retail renaissance, not an apocalypse”
Today we speak with Michael Zakkour, VP of Digital Commerce and New Retail at Tompkins International and co-author of the book New Retail: Born in China, Going Global: How China’s Tech Giants are Changing Global Commerce.
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Alberto Córdoba: on & off In-Store integration
More than twenty attendees listened with great interest to the online seminar that Alberto Córdoba offered in our last webinar. In it, Lukkap´s Director, gave us the keys to take the best of the pure digital players and the best of the brick and mortar ones, so that, thanks to …
Offline customer behavior also counts
Many retailers are taking advantage of the benefits of online behavioral targeting. In a nutshell, behavioral targeting is the method that leverages web user navigation and shopping information to activate relevant and personalized messages. That means that, if used in a suitable way, you no longer need to impact all …
The Future of Retail Secured in the Cloud
The Future of Retail is here… As the retail industry continues to evolve, the importance of secure, reliable data management has never been greater. Retailers face increasing challenges in protecting customer data, ensuring seamless operations, and staying competitive in a fast-paced market. In this context, cloud storage has emerged as …
The future mall: “A place to do things, not to buy things”
What will the mall of the future be like? Will it disappear?… We want to share with you this post written by Laureano Turienzo in which he analyzes this format. In front of those who believe that the mall is hanging by a thread, the author of the article believes …
Flame in Vezta & Co: Wifi analytics and Wifi Marketing help you sell more
Our marketing manager, Lucía González, has written a post in Vezta & Co ´s blog about wifi analytics and wifi marketing and how these both tools will help you to build loyalty and generate more engagement towards your brand. Find out how in this post:
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
