Here you will find a lot of information and interesting content that we have prepared for you. We have divided our content into topics to make it easier for you to find those that interest you the most.
Leveraging Physical Space Analytics to Refine Your Online Branding Strategy
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Six Ways to Use Analytics to Boost Customer Engagement
Marketing is all about appealing to your target audience or potential customers. Whether done digitally or offline, marketing requires the analytics to know all it can say about its audience to succeed. Digital marketing has been increasing in popularity over the years and, for many businesses, has become their most …
8 Useful Marketing Tools to Use in 2023
As technology continues to evolve, so does the marketing landscape. Everything from how we consume content to how we purchase products has changed, and marketers have had to adapt their strategies to keep up. The tools and techniques that were effective a few years ago may not be as useful …
Miguel Ángel Gálvez: “We take the satisfaction of our guests very seriously”
Miguel Ángel Gálvez is General Manager at Hotel Duquesa de Cardona Barcelona and Duquesa Suites.
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Hotel Marketing: Strategies to sell more
What is hotel marketing and why is it important? Marketing for hotels is the best solution to differentiate yourself from your competitors. These are various marketing strategies and techniques used by hotels to promote their business, establish themselves in the market and make a positive impression on guests. In short, …
Customer Education: How to Use It To Gain Trust and Loyalty
Your company has created a competitive item. It’s one of the most effective on the market. You’ve also taught your sales team to market it in the best method. Customers do purchase. But what happens next? Do your customers understand how to utilize it to its highest potential to gain …
3 Customer Retention Strategies for a Small Business
Every company struggles to obtain new buyers and spends substantial sums on customer acquisition. Then the main aim is to make these clients regular ones and reimburse your expenses and increase the profitability of the business. If done right, customer retention marketing strategies can be highly efficient at this stage.
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Webinar: The 10 KPIs that every shopping center should measure
In this webinar we talked about the 10 kpis that you must measure in your shopping center in order to be successful. You all know that measuring is essential nowadays. It is the only way to know if what you are doing in your business is good, bad or needs …
Retail Staff Training Tips To Improve Customer Service and Sales
Personal development is a must for each employee within your retail business to retain them at the workplace and enable the development of soft and hard skills. In this article, we would like to explore the correlation between qualitative retail staff training and your business growth and development.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
