Here you will find a lot of information and interesting content that we have prepared for you. We have divided our content into topics to make it easier for you to find those that interest you the most.
Leveraging Physical Space Analytics to Refine Your Online Branding Strategy
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
5 Ways AI Technology Can Modernize Brick-And-Mortar Retail
Let me guess. As a brick-and-mortar business owner, you are intrigued by the possibility of digital marketing positively influencing your connection to existing and potential customers. You are probably also looking for ways to generate customer loyalty, facilitate customer engagement, increase sales, or maybe even all of the above. Do …
6 Ways To Generate Revenue With Smart Advertising Technology In A Shopping Mall
The quicker you can complete tasks in a shopping mall, the more time you have to browse through other stores or run errands. Smart technology allows that kind of convenience where tasks that generally need two people to perform can be done by a consumer alone. In addition to the …
Tech Innovations Shaping Brick & Mortar Retail Experiences
Thanks to the impact of COVID-19, brick and mortar retail stores are facing challenging times. In-store shopping has given way to online retail, as consumers prefer to shop from the comfort of their homes. But many consumers still enjoy the experience of in-person shopping. By strategically employing technology, retailers can …
Webinar: 5 ways Proximity Marketing will impact the shopping experience
How will Proximity Marketing impact the shopping experience? In this webinar we looked at which strategies are working best and gave you some tips for effective marketing. In addition, we reviewed the most successful campaigns of our clients with real data: Did they manage to increase traffic? In what percentage? …
Manuel Molina: «Digital Transformation is a priority for the sector»
We speak today with Manuel Molina, General Manager at Paradisus Princesa del Mar Resort & Spa. Manuel encourages us to be optimistic about the future of the sector and focuses on digital transformation to anticipate the expectations of tourists. Don’t miss this interview.
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Fundamental Issues: Customer Retention and Brand Loyalty
While both customer retention and brand loyalty aim to generate repeat business and are vital parts of a business’s strategy, it’s essential to understand how distinctly different they are. In fact, although the terms are used interchangeably fairly often, customer retention isn’t even the same as customer loyalty.
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9 Customer Engagement Strategies That Will Boost Sales in 2023
To achieve the best possible consumer experience, customer engagement strategies streamline relations and communication. The procedure uses various contact methods to establish a connection, boost contentment, and dynamically grow your clientele.
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4 Reasons Why You Should Keep a Close Eye on Your Finances in Retail
Keeping an eye on finances is not just for those people who are running to a tight budget, or for that matter, suddenly finding themselves with something of a cashflow problem. It is, however, a task that should be done regularly because, regardless of your financial status, or what you …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
