Here you will find a lot of information and interesting content that we have prepared for you. We have divided our content into topics to make it easier for you to find those that interest you the most.
Leveraging Physical Space Analytics to Refine Your Online Branding Strategy
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Luca Cappelletti: “Brands have to invested in digitalization and data collections and analysis”
Today we speak with Luca Cappelletti, Country manager Italy and Switzerland at Natuzzi. Luca shares with us his opinion about the current situation of the retail sector, regarding physical and online channels. He highlights that the brick and mortar retail stores will not disappear but they need to invest in …
Data Gems in the Rough: How To Find Customer Insights You Never Knew Existed
As a business decision-maker who relies heavily on data, you will inevitably run into apparent dead ends. It’s common to feel stuck when your usual data analysis approaches aren’t working. Especially as a retailer with a physical location, going beyond the typical insights into untapped customer data can be inspiring. …
Artificial Intelligence: Transforming the Digital Lands
Artificial Intelligence (AI) has become a game-changer in the rapidly changing digital landscape. The potential for AI to alter several industries, including healthcare, banking, manufacturing, transportation, and more, has grown significantly in recent years. AI is revolutionizing how we live and work with its capacity to analyze enormous volumes of …
Marcello Leccese: “Offline retail is the premium experience that retailers can give to consumers”
In this new entry in the interview section, we introduce you to Marcello Leccese, Retail Store Manager at Pandora. Today we speak with this professional from retail about the current situation that the sector is facing, focusing especially on offline retail. Marcello focuses on the importance of providing customers with …
The Future of Shopping Centers: Adapting to Changing Consumer Preferences
In an era marked by rapid technological advancements and shifting consumer behaviors, the traditional shopping center has found itself at a crossroads. The once-thriving hub for retail, entertainment, and social interaction must now evolve to meet the changing consumer preferences. As we navigate the post-pandemic landscape and embrace the digital …
Devil Perini: “Offline retail must evolve, investing in technologies”
Today we speak with Devil Perini, Retail & Sales Consultant. We talk with this retail professional about the future of offline retail. He highlights that this bussines model will not disappear, but its sales will probably decrease in the following years. Devil also mentioned the importance of investing in technologies …
Tips To Generate The Best Customer Experience In A Shopping Center
In this fast-paced digital world, shopping centers must provide more than just a site for transactions. They must try to provide clients with an engaging and unforgettable experience that delights and fulfills them. Shopping centers can differentiate themselves from the competition by focusing on numerous elements that would lead into …
Julie Wolf: “Offering a true retail experience for clients will be one of sectors main asset”
In today’s interview we talk about the retail sector with Julia Wolf, Textile Group Director at Carrefour, a professional with more than 20 years experience within the Fashion retail industry, working for the most relevant fashion players. Julie claims to be very optimistic about the future of offline retail stores. …
How Innovating with the Latest Ideas and Technology Can Offer Personalized Guests Experiences
Over the last couple of years, the digital wave swept over almost every corner of the corporate landscape and completely turned over the way we do and even think about business. This tectonic shift didn’t circumvent even the sectors like the hospitality industry that were considered to be deeply rooted …
The Future of Retail Stores: Embracing Innovation, Connectivity, and Resilience
The retail landscape has changed significantly over the last couple of decades. Indeed, it continues to develop. Increasingly advanced technology is transforming retail operations, through artificial intelligence (AI) platforms, data-driven automation, and even virtual spaces, among others. This is representative of the future of retail stores. It’s important for business …
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