If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
Optimizing Your Store Layout for the Holiday Season: Using Analytics to Boost Engagement and Sales
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Best Customer Experience Techniques to Enhance Retail Sales
Retail businesses rely heavily on customer satisfaction and loyalty to drive sales and revenue. With the rise of e-commerce, buyers have endless options at their fingertips, making it essential for merchandisers to look for the best customer experience techniques in order to differentiate themselves from their competition. This article will …
How Big Data and AI are Changing the Game for Marketing in Hospitality Industry
Do you ever wonder how hotels and resorts seem to know exactly what you need before you even ask? Whether it’s a personal recommendation from a concierge or a perfectly timed room service delivery, the power of big data and artificial intelligence (AI) is revolutionizing marketing in hospitality industry in …
4 Ways to Combine Physical and Digital Retail Strategies for a Seamless Brick-and-Click Operation
The popularity of online shopping has made it a necessity for retailers to achieve a synergy between their physical and digital retail options. The modern consumer demands a shopping journey that seamlessly integrates both online and in-store interactions, and businesses that live up to these expectations stand to benefit greatly. …
Revolutionizing Retail: How Big Data Analytics is Transforming the Customer Experience
In rеtail’s dynamic landscapе, Big Data Analytics is transforming how businеssеs undеrstand and mееt customеr nееds. This еxploration of rеtail’s futurе dеlvеs into how data-drivеn insights, rеvolutionizе thе ovеrall customеr еxpеriеncе — Join us as we navigatе thе dynamic landscapе whеrе technology mееts tailorеd еxpеriеncеs, еnsuring a rеtail journеy that’s …
7 Marketing Strategies to Improve Store Sales During Christmas
The holiday season is a magical time of the year when stores come alive with festive decorations, cheerful music, and, of course, an abundance of shoppers. Christmas, in particular, is a pivotal period for retailers as consumers embark on gift-buying sprees and embrace the spirit of giving. To harness this …
Retail Point of Sale Software: The Cornerstone of In-Store Analytics
In today’s fast-paced retail environment, the role of technology is more critical than ever. Retailers are constantly seeking ways to enhance the customer experience, optimize operations, and make data-driven decisions. This is where retail point of sale (POS) software comes into play, serving as the cornerstone of in-store analytics.
…Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
