If you work in the retail sector, you’ll love this section of the Flame Analytics blog. Here, you’ll find the best tips to maximize the performance of your points of sale. You’ll discover, for example, how to optimize the location of your business, improve your storefront, place products to sell more, enhance your conversion data, and more. We share insights on the importance of lighting, decoration, pricing strategy, customer service, and more.
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Some of the tips you’ll find in this section come from renowned experts in the retail sector. At Flame, we invite experts to write articles of interest on our blog. Many have already contributed to this section, sharing their knowledge with our readers—experts in in-store marketing, customer experience, consulting, visual merchandising, and more. In their posts, they analyze the sector, provide advice, discuss trends, and share updates.
You’ll also find news about technology in this blog section: big data, artificial intelligence, digital transformation, and more. In essence, all the technological innovations affecting the retail sector. We explain the benefits of incorporating technology into your points of sale, such as the advantages of measuring foot traffic in your stores or analyzing the customer journey.
At Flame, we firmly believe that those who do not measure do not improve, as measuring is the only way to know if what you are doing is right, wrong, or can be improved. In-store analytics is already a reality accessible to all retailers. Don’t fall behind and start measuring and improving with Flame Analytics. Don’t miss out on this and other tips for retail!
Optimizing Your Store Layout for the Holiday Season: Using Analytics to Boost Engagement and Sales
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
How to achieve effective internal communication in the retail industry
No matter the industry you work in, internal communication is essential. However, when it comes to retail, creating and keeping up with a healthy and effective communication strategy is challenging. Due to specific job requirements, such as communication with customers and working in a retail warehouse, maintaining internal interactions is …
Personalized marketing How to use it in your hotel?
In recent years, our perspective on hotel marketing has changed a lot. And it is that, in part, we consumers and guests have constantly evolved, forcing technology companies to create marketing tools that keep up with our pace. And to the hotels, of course to use them. We are in …
How to Retain Retail Customer Loyalty During the Inflation Crisis
The world of retail is more complicated than ever, and times are tough, especially where finances are concerned. For starters, social distancing from the global pandemic shifted many customers away from retail shops in favor of online retailers. Further, skyrocketing inflation has become a profit roadblock of sorts, as the …
How to Develop Customer Loyalty Programs for Different Industries
Loyalty programs can help to improve a company’s fortunes by encouraging customers to stay with them and spend more money. Such is the popularity of loyalty programs that they are expected to reach a global value of over $18 billion by 2028, up from $4.43 billion in 2021. Of course, …
Download free whitepapers about the world of retail, shopping malls, hotels, etc. Technological trends, good practices and much more.
In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!