Our marketing manager, Lucía González, has written a post for Clientship blog about Virtual and Augmented Reality, the Revolution of the shopping experience.
Virtual and augmented reality have a significant impact on the shopping experience and are forcing retailers to change dramatically. Remember the Tom Cruise movie Minority Report, in which entering a store elicited a personal message from an automated system? Now this is a reality, it is now so easy to find the products you need or want … Your phone, or other similar AR device, can already tell you the location of your desired items within a store or tell you where to shop to get the best deal on those items.
But Virtual Reality goes much further …
