How to Prepare for the Holiday Shopping Season with Advanced Analytics
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Howard Saunders: “Treat me like just another customer and I probably won’t come back”
Howard Saunders, known as The Retail Futurist, thinks that many of our legacy retailers will disappear. Writer, speaker and designer, Howard sees retail future as messy but also remarkable.
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Mark Garrett: “In online you can avoid that awkward `I’ll think about it´ conversation”
For Mark Garrett, Brick and Mortar retail tradional concep will disappear. Mark is the managing director of Catmandoes Leadership, specialist in ecommerce, retail, transformation seeking interim and consultancy.
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Flame measures visits for the second year at FITUR
With the help of Unitel-Sistemas de Telecomunicaciones, Flame was successfully installed at the Castilla La Mancha stand at the Madrid International Tourism Fair (Fitur) for the second year. Thanks to Flame, it was possible to count the influx of visitors, who visited the stand for the first time, those who …
80% of retail experts talk about a significant decrease in store traffic due to Coronavirus
How are consumers acting worldwide? Which industries are the most affected? We have asked professionals in the sector how the virus is affecting retail and the vast majority speak of a significant decrease in traffic in physical stores. The panic of physical contact is causing “some fear and paralysis in …
Rachel Williamson: “If you are in retail, you must become a student of your customer”
For Rachel Williamson, the act of “going shopping with friends, family or even by yourself is ingrained in our culture”. Today we speak with the Founder and President of Running Great Stores, a Retail Consultancy firm focused on Brick and Mortar Store Operations.
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Pompeii: Use of Big Data in the retail sector
Pompeii evaluated Flame’s value proposition because he wanted to know and better understand their clients´behavior: how they interact at the points of sale and how they behave. Pompeii wanted to anticipate their customers´demands in order to serve them better, boost sales and generate loyalty, increasing the engagement towards their brand.
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Ian Golding: “Turning a shopping destination into an experience destination is vital”
Today we speak with Ian Golding, Global Customer Experience Specialist and Ambassador of the Customer Experience Professionals Association. Certified CX leader, international speaker, columnist and writer Ian has over 20 years as a CX professional, teaching the Certified Customer Experience Professional (CCXP) and author of the book: Customer What?, The Honest and Practical …
Cuatro Caminos: A personalized and customized experience
Cuatro Caminos has had Flame’s big data and analytical marketing and intelligence solution that it has implemented in its shopping center in A Coruña. With this project, Cuatro Caminos sets in motion a digital transformation strategy with a data driven approach with which it seeks to improve the customer visit …
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