Psychologist M. Ángeles Molina says (and we agree) that “our behavior as consumers in supermarkets is studied by experts in marketing and psychology.” And this is so because the conclusions are translated into patterns that help supermarkets to organize better and to dispose their products. Read this new post about …

Heat maps, the best tool to know how customers behave in your store. “Knowing your customers habits is the key to offer proper products and services for your customers, who are becoming increasingly demanding”. “Getting this data is really interesting for retailers, who can improve their strategy and design their …

“The secret to success is to anticipate customer needs, to know what they needs even before they know”. They call him the father of the Apple Stores , who created the concept of those iconic stores that people like so much. We recovered an interview that the Harvard Business Review …