Flame Analytics
AI in Retail Analytics: Transforming Physical Store Intelligence
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
5 Strategies to Launch New Products in Your Store
If you run a retail store, you would know that innovations are essential in moving the store forward, and what could be more innovative than the launching of new products? Introducing a new product into your store is tough, and getting customers to accept these products is even more difficult. …
Christopher Brooks: “Retailers should provide time, attention and promise”
For Christopher Brooks, one of the weakness of brick and mortar retail is to try and replicate the efficiency of online. Christopher is CEO of Clientship and an International CX transformation specialist. He thinks that retail is under pressure from many directions. Although, over 80% of sales happening offline, the retail sector has potential for …
Howard Saunders: “Treat me like just another customer and I probably won’t come back”
Howard Saunders, known as The Retail Futurist, thinks that many of our legacy retailers will disappear. Writer, speaker and designer, Howard sees retail future as messy but also remarkable.
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Mark Garrett: “In online you can avoid that awkward `I’ll think about it´ conversation”
For Mark Garrett, Brick and Mortar retail tradional concep will disappear. Mark is the managing director of Catmandoes Leadership, specialist in ecommerce, retail, transformation seeking interim and consultancy.
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Rachel Williamson: “If you are in retail, you must become a student of your customer”
For Rachel Williamson, the act of “going shopping with friends, family or even by yourself is ingrained in our culture”. Today we speak with the Founder and President of Running Great Stores, a Retail Consultancy firm focused on Brick and Mortar Store Operations.
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Pompeii: Use of Big Data in the retail sector
Pompeii evaluated Flame’s value proposition because he wanted to know and better understand their clients´behavior: how they interact at the points of sale and how they behave. Pompeii wanted to anticipate their customers´demands in order to serve them better, boost sales and generate loyalty, increasing the engagement towards their brand.
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Ian Golding: “Turning a shopping destination into an experience destination is vital”
Today we speak with Ian Golding, Global Customer Experience Specialist and Ambassador of the Customer Experience Professionals Association. Certified CX leader, international speaker, columnist and writer Ian has over 20 years as a CX professional, teaching the Certified Customer Experience Professional (CCXP) and author of the book: Customer What?, The Honest and Practical …
Cuatro Caminos: A personalized and customized experience
Cuatro Caminos has had Flame’s big data and analytical marketing and intelligence solution that it has implemented in its shopping center in A Coruña. With this project, Cuatro Caminos sets in motion a digital transformation strategy with a data driven approach with which it seeks to improve the customer visit …
Johnny Rockets, personalized experiences for customers
When the American hamburger chain Johnny Rockets landed in Madrid, at the hands of Good Rebels (responsible for its marketing strategy), it did so with a clear mission: to serve entertainment and unique experiences to its customers through creamy milkshakes and artisanal burgers made with fresh ingredients.
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