Flame Analytics
AI in Retail Analytics: Transforming Physical Store Intelligence
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Ricardo Rodríguez: “The retail store is no longer just a store”
Ricardo Rodríguez, founder at Brands & SaaS, is very optimistic about the future of retail and believes that “those who never stop helping their customers and who understand faster and adapt better will win this scenario”.
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7 Steps to Build a Successful Hotel SMM Campaign
Here are the 8 steps you can take to build a successful hotel social media marketing campaign.
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Chanel Scales: “You have to give consumers a reason to walk through your doors”
Chanel Scales is a Retail Coach, Visual Merchandiser and Retail Store Opening Expert with 18 years of experience. For Chanel, who is very optimistic about the future of retail sector, “this is the time to create relationships with customers, and provide them with elevated customer service”.
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Visual Merchandising Tips for Your Retail Space
Retail is all about finding the perfect way to communicate with potential customers. A store can sell the most fashionable jeans, but unless they reach shoppers, their products are worthless. There are many ways of communicating with customers, both directly and indirectly, and they all require careful planning in order …
“We have to engage, listen, explore and observe our customers behaviour to create loyalty”
Do not miss our interview with Giulia Massera, Fashion Management & Marketing Lecturer. Performance Leadership Expert with a focus on Retail. She is very optimistic about the future because, in her opinion, “COVID gave us an opportunity: we can’t go back as it was before COVID, we have learned a …
5 Tips to Choose the Right Internet Provider for Your Retail Business
Modern retail companies operate in the online and offline realms nowadays, and there’s no denying that having a fast, stable, and reliable internet connection is the foundation of productivity and customer experience. Not only is having a decent internet connection important for your entire offline operation, but it’s the only …
5 Data Security Tips for Brick & Mortar Stores
Much like the online retail landscape is evolving rapidly, physical stores are also updating their workflows and adapting to modern technologies that can help them improve their overall success. This shift, however, has put added weight on consumer privacy, data protection and infrastructure security as cyber-attacks and similar security threats …
7 Retail Marketing Strategies to Help You Get New Customers — and Keep Existing Ones
Marketing is not as easy or straightforward as it used to be, and simply putting a sign on the street and waiting for customers won’t help your business compete with online retailers. Retail marketers need new tactics in order to get their products seen by more people, generate revenue, and …
5 Tips to Elevate Customer Engagement in Your Brick-and-Mortar Business
The health crisis paired with the massive growth of e-commerce has overshadowed brick-and-mortar businesses. More people are turning to online buying as a convenient alternative and a healthy opportunity to shop without risking a viral infection, or spreading the disease. On another note, people are increasingly more frustrated with social …
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