Ensuring a Safe and Satisfying Shopping Experience During Peak Holiday Crowds
Flame helps you to measure traffic at all touch points: passers-by, venue’s visits, floors, zones and much more. Consistently build conversion funnels and benchmark different venues to get to know hidden best practices while enhancing staff planning.
Santiago Arzola: “The mall of the future will be based on experiences and digitalization”
Today we speak with Santiago Arzola, Manager of the new Open Mall Lanzarote. Santiago offers us his opinion regarding the current situation of the sector and, in particular, its situation in the Canary Islands. He understands how the shopping center sector, despite having suffered strong setbacks in recent years, has …
7 Ways smart technology is reshaping the hotel industry
Smart technology is transforming everything from our homes to how our cities operate. Many organizations and industries have started incorporating smart technologies into their daily operation to reduce energy costs and build a positive brand image.
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Augmented Customer Satisfaction through Digital Marketing
Businesses strive to optimize customer service through digital marketing in the digital age. With the rise of social media, customers have higher expectations of companies regarding the customer experience they receive. To meet these expectations and keep up with competitors, digital marketing can be leveraged to provide an innovative approach …
How to boost retail with video analytics
Now that we are used to hearing the term “video analytics” and how it can be useful for companies in different industries, such as shopping malls or retail, it is time to list some of the main benefits that this new technological trend will bring to boost retail activities and …
Rethinking Retail Brand Storytelling in the Age of the Metaverse
Anyone paying attention to tech advancements of recent years has likely heard of the metaverse. This is a virtual reality environment where people around the globe can experience life and interact with others in ways that they can’t in the physical world. Many experts see the metaverse as the next …
Retail Video Analytics – 8 Use Cases to Transform Your Stores
Video Analytics is an AI-based solution that processes digital video signals to perform security-related functions. It monitors, analyzes, and manages large amounts of video data using advanced algorithms and machine learning. These systems analyze video data and convert it into intelligent data that can be used to make profitable decisions. …
Jordi Farre: «The traditional physical store model has to change»
In this new interview we speak with Jordi Farre, CEO and Founder of Pangea Retail. Jordi defends the permanence of the physical store as a means through which companies create connections and generate reactions with customers, after all, “human beings are gregarious animals that need physical connection“. The CEO of …
Transform customer experience in your shopping center with Video Analytics
Shopping centers have emerged as one of the promising industries that has undergone significant digital transformation in recent years. Digital innovations have reshaped online shopping experiences as well as customer expectations in physical stores. The development of modern technologies like Cloud, AI, Machine Learning, and IoT has made the shopping …
Revenue Marketing: Why It Matters For Your Shopping Center In 2023
With their wide range of activities, from shopping to entertainment, in modern cities, it’s easy to see why shopping centers have been so popular in today’s cities and societies. After all, who wants to spend time running around town when you can find everything you need in one convenient location?
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Ainhoa Oyarbide: «Avoiding customer effort and generating positive sensations is key for them to return»
We interviewed Ainhoa Oyarbide Mendieta, Brand and Communication Director at Eroski. Don’t miss this opportunity of learning a little more about the current situation of the retail sector and what Ainhoa expects for the future.
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In our whitepapers you will find information of interest, analyzed in depth. Documents with a current theme, corroborated by experts, with exhaustive data and an in-depth analysis of the retail sector, shopping centers or the Horeca sector. Download them now!
